IESE (España)
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Rattunde & Co GmbH
Guinand C.; Heukamp, FranzCase ASN-38Decision Analysis, Entrepreneurship, Innovation and ChangeUna joven empresa de maquinaria germano-oriental necesita tomar una decisión sobre si especializarse en el negocio de maquinaria para tubos o seguir ofreciendo todo tipo de máquinas distintas. La empresa se creó en la década de los noventa en Alemania del Este, con todo lo que ello conlleva.Starting at €8.20
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Ceranz Bau AG
Guinand C.; Heukamp, FranzCase AD-301-EDecision Analysis, FinanceThis case describes the bidding decision of a construction company to build a river crossing and manage it during 30 years. The decision revolves around the right bidding strategy trading off the chance of winning and potential profit. Used as a teaching vehicle for project evaluation and auctions.Starting at €8.20
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Selección de proveedores en PepsiCo Europa
Serrano, Alejandro; Nadjia Gassner; Humberto Pardi; Girbal, AlbertCase P-1190Service and Operations ManagementEn 2018, PepsiCo se plantea incorporar a un nuevo proveedor de CO2 a su proceso de fabricación, en las plantas de Europa del Este. Dicho proveedor ofrece un precio muy competitivo. Sin embargo, los otros aspectos clave, como la fiabilidad, el nivel del servicio, etc., deberán estudiarse a fondo antes de tomar una decisión. Además, contar con un proveedor nuevo implicaría eliminar a uno de los ya existentes. ¿Cuál debería irse? La propuesta de Mig...Starting at €8.20
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Suppliers Selection at Pepsico Europe (Portuguese Version, Brazil)
Serrano, Alejandro; Nadjia Gassner; Humberto Pardi; Girbal Puig, AlbertCase P-1190-PBService and Operations ManagementIn 2018, Pepsico is considering adding a new supplier of CO2 to its manufacturing process in Eastern European plants. The new supplier offers a very competitive price, but other key aspects, such as reliability, service level, etc. should be carefully pondered before making a decision. Also, adding a new supplier implies removing one of the extant ones. Which one should be removed? The proposal made by Migdalski, head of purchasing in Eastern Eur...Starting at €8.20
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T-Shirts for Eintracht Frankfurt
Guinand C.; Heukamp, FranzCase AD-298-EMarketingSpecial occasion T-Shirt seller tries to estimate whether he should offer his t'shirts at a sports event. Serves as an introduction to Decision analysis: structuring of the decision, expected value etc.Starting at €8.20
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Camisetas para el Eintracht Frankfurt
Guinand C.; Heukamp, FranzCase AD-298MarketingUn vendedor de camisetas para eventos especiales intenta valorar si debería ofrecer sus camistas para un evento deportivo. Se utiliza como introducción para análisis de decisiones: estructurar las decisiones, valores esperados etc.Starting at €8.20
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Suppliers Selection at Pepsico Europe
Serrano, Alejandro; Nadjia Gassner; Humberto Pardi; Girbal, AlbertCase P-1190-EService and Operations ManagementIn 2018, Pepsico is considering adding a new supplier of CO2 to its manufacturing process in Eastern European plants. The new supplier offers a very competitive price, but other key aspects, such as reliability, service level, etc. should be carefully pondered before making a decision. Also, adding a new supplier implies removing one of the extant ones. Which one should be removed? The proposal made by Migdalski, head of purchasing in Eastern Eur...Starting at €8.20
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Rattunde & Co GmbH
Guinand C.; Heukamp, FranzCase ASN-38-EDecision Analysis, Entrepreneurship, Innovation and ChangeA young machining company in East Germany needs to decide whether to specialize in the tube machining business or continue to offer all kinds of different types of machines. Set in the 1990s in East Germany with all the corresponding issues.Starting at €8.20