IESE (España)
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Mango: Strategic Choices in a Disruptive Context
Raventós, Andrea; Canals, JordiCase SM-1736-ECorporate Governance, StrategyThis case describes Mango's evolution from the 1990s on, the crisis the Group went through from 2011 to 2015, the transformation it underwent to emerge from that crisis, and its new strategy for 2022-24. The geopolitical changes of recent years and technological transformation force the CEO and the board to reconsider whether the company's strategic directions are the right ones to pursue.Starting at €8.20
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Club Solidario: Using IP Optimization to Assign Students to Families
Carbó D.; Domingo E.; García, Carolina; Baucells Alibés, Manel; Baigorri, J.; Villavieja D.; Rubiralta P.Case AD-300-EBusiness Ethics and Corporate Social ResponsibilityDavid and some others in the group were involved in Club Solidario. David convinced the group that it would be nice to use optimization to arrange the teams of students that were supposed to visit families in need.Starting at €8.20
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Cinema en España
Baigorri, J.; Bronte, J.; López I.; Stamoglou G.; Heukamp, FranzCase AD-288Decision Analysis, EconomicsPronóstico de las audiencias del cine en España basado en diversas variables sociológicas, reemplazos y variables macroeconómicas.Starting at €8.20
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Mango: retos estratégicos en un entorno incierto
Raventós, Andrea; Canals, JordiCase SM-1736Corporate Governance, StrategyEste caso describe la evolución de Mango desde los años 1990, la crisis 2011-2015, la transformación para la salida de la crisis, y la nueva estrategia 2022-2024. Los cambios geopolíticos de los últimos años y la transformación tecnológica fuerzan al CEO y al Consejo a reconsiderar si las líneas estratégicas de la empresa son las adecuadas.Starting at €8.20