IESE (España)
- Case
The Challenge of Multichannel Marketing Management
Collection: IESE (España)Ref.: M-1346-EPublished: Sep 6, 2016Format: PDFPages: 7Language: English - Case
El reto de la gestión de marketing multicanal
Collection: IESE (España)Ref.: M-1346Published: Sep 6, 2016Format: PDFPages: 7Language: Spanish - Case
Estrategia omnicanal de Media Markt (A)
Collection: IESE (España)Ref.: M-1347Published: Sep 6, 2016Format: PDFPages: 4Language: Spanish - Case
Media Markt's Omnichannel Strategy (A)
Collection: IESE (España)Ref.: M-1347-EPublished: Sep 6, 2016Format: PDFPages: 3Language: English - Case
Rabobank Corporate Netherlands: Turning the Smartphone into an Engine of Bottom-Line Growth
Collection: IESE (España)Ref.: M-1286-EPublished: Sep 3, 2012Format: PDFPages: 27Language: English - Case
Alcatel-Lucent: Marketing the Cell Phone as a Mobile Wallet
Collection: IESE (España)Ref.: M-1279-EPublished: May 2, 2012Format: PDFPages: 25Language: English - Technical Note
Comentarios al sector turístico y su respuesta empresarial ante la crisis de los noventa
Collection: IESE (España)Ref.: PN-358Published: Jan 1, 1995Reviewed: Jan 1, 1995Format: PDFPages: 26Language: Spanish - Technical Note
Comentarios al sector de la automoción y su respuesta empresarial ante la crisis de los noventa
Collection: IESE (España)Ref.: PN-359Published: Jan 1, 1995Reviewed: Jan 1, 1995Format: PDFPages: 19Language: Spanish - Case
Continuidad del grupo de empresas de D. Antonio Soler
Collection: IESE (España)Ref.: P-691Published: Jan 1, 1989Reviewed: Jan 1, 1989Format: PDFPages: 20Language: Spanish - Case
Babcock: An Innovative Business Model in the Mining and Construction Industy
Collection: IESE (España)Ref.: M-1329-EPublished: Mar 4, 2015Format: PDFPages: 14Language: English