IESE (España)
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Learning From the Entrepreneurial Icebreakers
Prats Moreno, Mª Julia; Sosna, Marc; Sysko-Romanczuk , SylwiaArticle ART-2592-EEntrepreneurship, Innovation and Change, StrategyThis article shares the insights of "entrepreneurial icebreakers" -- business pioneers who launched private companies in Central and Eastern Europe after the fall of the Berlin Wall and who expanded beyond national borders by clearing pathways for themselves and others into international markets around the globe. In documenting the obstacles they had to cut through to get to where they are today, we show the path to break inflexible, outdated str...Starting at €8.20
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EPO: Electricidade Portuguesa Online (B)
Palencia, Luis; Vázquez- Dodero, Juan Carlos; Soler, EdiCase ASN-62-EDecision Analysis, Entrepreneurship, StrategyTen months after rejecting an investment fund's offer to become a shareholder in Electricidade Portuguesa Online (EPO), the partners meet with their chief financial officer, Carla Ferreira, to analyze the results of the first three quarters of the year and the forecasts for the following two. Carla must also decide whether to accept the offer of the two partners for her to become a shareholder in the company: they are prepared to offer her 10% of...Starting at €5.74
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EPO: Electricidade Portuguesa Online (B)
Palencia, Luis; Vázquez- Dodero, Juan Carlos; Soler, EdiCase ASN-62Decision Analysis, Entrepreneurship, StrategyDiez meses después de rechazar la oferta de un fondo de inversión para entrar en el capital de Electricidade Portuguesa Online (EPO), los socios se reúnen con su directora financiera, Carla Ferreira, para analizar los resultados de los tres primeros trimestres del año y las previsiones para los dos siguientes. Carla debe decidir, además, si aceptar o no la oferta que le han hecho los dos socios de entrar en el capital de la compañía: están dispue...Starting at €5.74
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Primedic-Providing Primary Care in Mexico
Hamermesh, Richard G.; Cuellar, Regina Garcia; Margulies, LaurenCase HBS-811040-EEntrepreneurshipPrimedic is a Mexican start-up that aims to deliver affordable primary and preventative healthcare to those at the base of the economic pyramid. The company is about to exhaust its first round of venture capital funding, and the business model has yet to gain traction. How should the business model be changedm and should the venture capitalists continue to fund the company?Starting at €8.20
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salaUno: Eliminating Needless Blindness in Mexico
Hamermesh, Richard G.; Cuellar, Regina Garcia; Moy, ValeriaCase HBS-814041-EEntrepreneurshipIn May 2013 the co-founders and co-CEOs of salaUno, Javier Okhuysen and Carlos Orellana, were encouraged by the results of their fledgling start-up. salaUno was founded as a for-profit enterprise in order to have the capital needed for rapid growth and to fulfill its mission of Eliminating Needless Blindness in Mexico. salaUno had grown from doing 75 cataract surgeries in its first month of operation to a high of 388 surgeries 21 months later. Th...Starting at €8.20
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LabCDMX: Experiment 50
Weiss, Mitchell B.; Miguel, Maria FernandaCase HBS-817031-EEntrepreneurshipThere were probably 30,000 public buses, minibuses, and vans in Mexico City. Though, in 2015, no one knew for certain since no comprehensive schedule existed. This was why el Laboratorio para la Ciudad (or LabCDMX) had spawned an effort to generate a map of the labyrinth system that provided an estimated 14 million rides a day. Gabriella G mez-Mont, the Lab's founder and director, had led her team in a project to crowd-source the routes from vol...Starting at €8.20
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BrapoTech (A): Building to Scale: A small mobile solutions company must decide how to select a smart global destination
Prats, Mª Julia; Sosna, Marc; Darsch, DaveFocused Case EFC-4-EEntrepreneurship, Information Technologies, Innovation and ChangeThis FocusCase is about a small Portuguese start-up with a young founder directly out of University, which is focused on the rapidly expanding mobile market. The firm is developing innovative mobile solutions which large firms can use to do mobile business with their customers and offer them mobile applications and services (e.g. mobile banking). Within a short period of time, BrapoTech manages to work with the largest Portuguese firms in four di...Starting at €8.20
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BrapoTech (A): diseñando una estratégia de nacimiento: Una joven empresa de soluciones para telefonía móvil debe decidir cómo globalizarse de forma inteligente
Prats, Mª Julia; Sosna, Marc; Darsch, DaveFocused Case EFC-4Entrepreneurship, Information Technologies, Innovation and ChangeEl caso se centra en una pequeña empresa portuguesa de reciente creación -cuyo joven fundador acaba de salir de la universidad- y centrada en el mercado en expansión de la telefonía móvil. La empresa desarrolla soluciones móviles innovadoras que pueden servir a las grandes empresas para hacer negocios con sus clientes y para ofrecerles aplicaciones y servicios de tecnología móvil (por ejemplo, en el ámbito de la banca). En un breve periodo de tie...Starting at €8.20
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Iberostar: Wave of Change: A Family Business Face to Face With a Global Problem
de Ros, María del Mar; San Román, Elena; Prats, Mª JuliaCase E-223-EEntrepreneurshipDuring the World Travel Market (WTM), held on November 5 and 6 in London, the Wave of Change movement, promoted by Iberostar Group, received the highest award at the International Travel & Tourism Awards in the category, "Outstanding contribution to the travel & tourism industry" It also garnered the prestigious WTM World Responsible Tourism Award, for which it won the prize for "Best for reducing plastic waste" However, the company had not propo...Starting at €8.20
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Patrimonio Hoy (Spanish version)
Segel, Arthur I; Chu, Michael; Herrero, Gustavo A.Case HBS-811S14EntrepreneurshipPatrimonio Hoy es un programa dirigido a las necesidades de vivienda de la población de bajos ingresos por CEMEX, empresa mexicana importante y líder en la producción mundial de cemento. Originalmente concebido como un proyecto para comprender los clientes en el segmento de la autoconstrucción mejor, un componente principal de la casa reconocimiento de la capacidad concentrada en barrios de bajos ingresos, Patrimonio Hoy ha generado mexicana y la...Starting at €8.20