IESE (España)
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Rick's Café Americain
Palencia, Luis; Portillo, J.Case ASN-26-EDecision AnalysisAlbert Serra wants to open a themed coffee shop in Castelldefels, Barcelona. He has several options and needs to consider a number of issues such as: type of business (franchised or own concept), coffee distributor, target consumers, products served, pricing, staff, financing, risks incurred, etc. Above all, he needs to make up his mind as to whether he is really prepared for this type of business.Starting at €8.20
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Rick's Café Americain
Palencia, Luis; Portillo, J.Case ASN-26Decision AnalysisAlbert Serra quiere abrir un café temático en Castelldefels, Barcelona. Tiene varias alternativas y debe decidir sobre cuestiones como: tipo de negocio (franquiciado o propio), público objetivo, productos a ofrecer, política de precios, personal, financiación, riesgos incurridos, etc.Starting at €8.20
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La dilución
Frodsham, David; Cioban, DiegoTechnical Note EN-40EntrepreneurshipCuando los inversores de capital riesgo invierten en startups, las participaciones de los fundadores y de los inversores existentes se diluyen. ¿Cómo calculan, gestionan y mitigan la dilución los inversores?Starting at €8.20
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Dilution
Frodsham, David; Cioban, DiegoTechnical Note EN-40-EEntrepreneurshipAs Venture Capital (VC) investors invest in startups, the founders' and existing investors' shareholdings are diluted. How do investors estimate, manage and mitigate the dilution?Starting at €8.20