HBSP (USA)
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Wal-Mart Mexico: Managing Multiple Formats
Lal, Rajiv; Rennella, Mark; Lane, DavidCase HBS-507063-EMarketingTo maximize their effectiveness, color cases should be printed in color. "On February 1, 2007, Wal-Mart Mexico (Walmex) CEO Eduardo Solorzano was preparing for a well deserved, two-week vacation on Mexico's Yucatan Peninsula. Things were going well. Wal-Mart Mexico, which consisted principally of six different retail formats, had been growing at a dizzying pace ..." This case is available in only hard copy format (HBP does not have digital distr...Starting at €8.20
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Grupo Beta San Miguel (A) (Spanish version)
Goldberg, Ray A.; Knoop, Carin-Isabel; Hogan, Harold F., Jr.Case HBS-903S02EconomicsLa Organización Mundial del Comercio y el TLC están revisando el sistema edulcorante y azúcar programas gubernamentales y su impacto en el comercio mundial. ¿En qué posición debe tomar José Pinto, y cómo afectará esto a su compañía, México, y los jugadores mundiales de azúcar?Starting at €8.20