IESE (España)
- Case
Zhuyeqing Tea Co.: Reassessing Strategic Direction
Collection: Ivey Business School (Canada)Ref.: IVEY-9B21M029-EPublished: Apr 1, 2021Reviewed: Apr 1, 2021Format: PDFPages: 8Language: English - Case
Shandong Moris Chemical Co. Ltd. : A Hidden Champion in the Brine Chemical Industry
Collection: Ivey Business School (Canada)Ref.: IVEY-9B20M117-EPublished: Jun 16, 2020Reviewed: Jun 18, 2020Format: PDFPages: 11Language: English - Case
Bosideng: How to Revitalize the Brand
Collection: Ivey Business School (Canada)Ref.: IVEY-9B20A062-EPublished: Jul 21, 2020Reviewed: Jul 21, 2020Format: PDFPages: 10Language: English - Case
Fotile: A Top Kitchen Appliance Brand Rooted in China
Collection: Ivey Business School (Canada)Ref.: IVEY-9B19M075-EPublished: Jul 30, 2019Reviewed: Sep 17, 2019Format: PDFPages: 13Language: English