IESE (España)
-
La Masia, a School of Talent
Lleó, Borja; Cardona Soriano, PabloCase DPO-216-ELeadership and People ManagementFrom the moment the young hopefuls of FC Barcelona's youth program set foot in La Masia, a team of professionals oversees their all-round education on a day-to-day basis. The Barça model takes three key aspects - physical-sporting, intellectual, and moral - into account in order to turn the 10 or 11-year-olds who come to Barça's soccer academy into excellent footballers and excellent human beings. In barely 30 years, La Masia has become the world...Starting at €8.20
-
The Alas - Red Bull Project: X - Sports Challenges
Oliver, Daniel; Davila, AntonioCase DG-1503-EEntrepreneurshipThe Alas-Project case describes a sporting project that beat two world records: the longest distance and time flown in free fall. The case addresses the issue of valuing the project. In this case, Red Bull together with the Spanish Army sponsored the project putting a certain amount of money and resources to support the project. The question remains as to what was the value to the sponsors of the project. The case describes the project itself, th...Starting at €8.20
-
Winning Strategies The Spanish Royal Tennis Federation
Oliver, Daniel; Davila, AntonioCase DG-1498-EService and Operations ManagementEl mismo que habíaSince 1995, Spain has had the most men tennis players on the ATP Top 100. The case presents the state of tennis in Spain in 2004 with the objective of having students analyze the different constituencies of a sport and how each one brings something to create success. The case can be used to analyze the sports industry or to go through an industry form an industrial organization perspective.Starting at €8.20
-
La Masia, a School of Talent (Chinese Version)
Lleó, Borja; Cardona Soriano, PabloCase DPO-216-ZHLeadership and People ManagementFrom the moment the young hopefuls of FC Barcelona's youth program set foot in La Masia, a team of professionals oversees their all-round education on a day-to-day basis. The Barça model takes three key aspects - physical-sporting, intellectual, and moral - into account in order to turn the 10 or 11-year-olds who come to Barça's soccer academy into excellent footballers and excellent human beings. In barely 30 years, La Masia has become the world...Starting at €8.20
-
La Masia, escuela de talento
Lleó, Borja; Cardona Soriano, PabloCase DPO-216Leadership and People ManagementDesde que las jóvenes promesas de la cantera del FC Barcelona aterrizan en la Masia, un equipo de profesionales se encarga día a día de su formación integral. El modelo Barça considera tres aspectos clave -físico-deportivo, intelectual y moral- para lograr que los chicos de 10 u 11 años que se incorporan a Can Barça lleguen a ser excelentes futbolistas y mejores personas. En poco más de 30 años, la Masia se ha convertido en la mejor cantera de fu...Starting at €8.20
-
RACC - Circuit de Catalunya: Sports Infrastructure and Regional Promotion
Oliver, Daniel; Davila, AntonioCase DG-1512-EService and Operations ManagementThe case addresses the impact of sports on the local economy. It describes the business model of a race track with a focus on the managment of the Formula One Grand Prix. As is often the case, race tracks are not necessarily profitable and the Circuit de Catalunya has reached profitability because of its success in attracting spectators to its Formula One event. Government support is an important factor in the long term viability of a world cla...Starting at €8.20