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Bernd Beetz: Creating the New Coty
Jones, Geoffrey G.; Kiron, DavidCase HBS-808133-EEntrepreneurshipConsiders the creation of one of the world's largest beauty and fragrance companies by Bernd Beetz, appointed chief executive of Coty Inc. in 2001. The case opens with the creation of a new Russian subsidiary in the wake of the global financial crisis, and examines how a virtually new company was created over the previous years. In 1990 the German consumer goods company Benkiser began acquiring fragrance and cosmetics brands with the intent of de...Starting at €8.20
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MINTing Innovation at NewYork-Presbyterian (A) and (B), Teaching Note
Hamermesh, Richard G.; Kiron, DavidTeaching Note HBS-811010-EEntrepreneurshipTeaching Note for 810004.Starting at €0.00
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Gene Patents (A)
Hamermesh, Richard G.; Kiron, David; Andrews, PhillipCase HBS-811089-EEntrepreneurshipIn March 2010, U.S. District Court Judge Robert Sweet overturned 30 years of legal precedent and ruled that unaltered human genes could not be patented. This case reviews patent law and how it relates to our increasing knowledge of the Human Genome. The case issues deal with the potential implications of Judge Sweet's decision for biotechnology entrepreneurs and investors.Starting at €8.20
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MINTing Innovation at NewYork-Presbyterian (A)
Hamermesh, Richard G.; Kiron, DavidCase HBS-810004-EEntrepreneurshipSeveral top surgeons at NewYork-Presbyterian hospital (NYP) are receiving financial and administrative support to advance their surgical device inventions through the earliest stages of commercialization.Starting at €8.20
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1366 Technologies: Scaling the Venture
Lassiter, Joseph B.; Nanda, Ramana; Kiron, David; Richardson, EvanCase HBS-811076-EEntrepreneurshipTo maximize their effectiveness, color cases should be printed in color. For some time, 1366's co-founders, Frank van Mierlo and Ely Sachs, had faced a choice, which was now made all the more stark: 1366 could expand to produce silicon wafers itself, raising the required capital from "friendly" investors and building shipment volume slowly, or 1366 could accelerate its market entry dramatically by partnering with the Asian manufacturers that had ...Starting at €8.20
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Dr. William Carson-Intrapreneurial Innovation in the Pharmaceutical Industry
Rogers, Steven S.; Haywoode, AlyssaCase HBS-318005-EEntrepreneurshipDr. William Carson, an African-American psychiatrist who grew up in South Carolina. He had a thriving career in academic medicine as a professor and he also treated patients. After a decade in academic medicine he moved into the pharmaceutical industry where he ran drug trials. As the Group Director of Bristol-Myers Squibb, Carson worked on the drug Aripiprazole, an antipsychotic drug that is more famously known as Abilify. Abilify had been devel...Starting at €8.20
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Dr. William Carson-Intrapreneurial Innovation in the Pharmaceutical Industry, Teaching Note
Rogers, Steven S.; Haywoode, AlyssaTeaching Note HBS-318014-EEntrepreneurshipTeaching note for case 318005.Starting at €0.00
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The Huffington Post
Eisenmann, Thomas R.; Stuart, Toby; Kiron, DavidCase HBS-810086-EEntrepreneurshipIn Feb. 2010, management of the Huffington Post, a fast-growing but not-yet-profitable Internet newspaper that aggregates blog posts from unpaid contributors and excerpts of stories originally published by other news sites, faces a number of decisions about its growth strategy. Foremost, Huffington Post management must determine whether to rely to a greater extent upon social networking technologies (e.g., Facebook, Twitter) to select and present...Starting at €8.20
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Re-THINK-ing THINK: The Electric Car Company
Lassiter, Joseph B.; Kiron, DavidCase HBS-810105-EEntrepreneurshipTo maximize their effectiveness, color cases should be printed in color. On January 5, 2010, 48-year-old Richard Canny was on his way to meet the Governor of Indiana. He was reading his newly issued press release, announcing that THINK planned to start automobile production in Elkhart County, Indiana and to launch its THINK City battery-operated electric vehicle (EV) in the North American market. The announcement boldly outlined plans to invest $...Starting at €8.20
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Highland Capital Partners: Investing in Cleantech
Lassiter, Joseph B.; Kiron, DavidCase HBS-811009-EEntrepreneurshipOne day during the summer of 2008, Paul Maeder, co-founder and general partner of Highland Capital Partners (HCP), was walking with his wife around Reykjavik, Iceland, marveling at how clean the city felt and at the widespread use of naturally occurring geothermal energy to power everything from trams to buildings. "They don't treat their air and water like an open sewer," Maeder thought. "This is the way people need to live and this is the way p...Starting at €8.20