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Careem: Base Camp or Mountain Peak Designing an OS for Scaling
Ghosh, Shikhar; Yucaoglu, Gamze; Thapar, AlpanaCase HBS-819049-EEntrepreneurshipStarting at €8.20
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Careem: Raising a Unicorn
Ghosh, Shikhar; Thapar, AlpanaCase HBS-818022-EEntrepreneurshipThis case follows two ex-McKinsey consultants, Magnus Olsson and Mudassir Sheikha, who in search of finding their true purpose decide to found Careem, a Dubai-based ride-hailing service. Following its launch in July 2012, Careem experiences rapid growth of 30 percent per month in the UAE and other countries in the MENA region, surpassing the co-founders' expectations. However, as a result of such immense growth, the startup struggles with various...Starting at €8.20
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Instabeat - One More Lap
Ghosh, Shikhar; Tempest Keller, Nicole; Thapar, AlpanaCase HBS-820005-EEntrepreneurshipThis case follows Lebanese entrepreneur, Hind Hobeika, an engineer and competitive swimmer who spends seven years trying to launch a wearable heartrate monitor and motion sensor to help swimmers track their performance while swimming. While the Beirut-based entrepreneur gained initial traction soon after founding her company Instabeat in September 2011, winning $150,000 in prize money from business plan competitions and raising $100,000 from a lo...Starting at €8.20