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United Safety & Survivability Corporation: Strategies during COVID-19
Thomas Klueter; Joe Mirabile; Solon MoreiraCase IVEY-W27278-EEntrepreneurship, StrategyFounded in 1984, United Safety & Survivability Corporation (USSC) was an American company headquartered in Exton, Pennsylvania, that began in a garage with just a few products and a dream to develop better and safer transportation solutions. Like most firms, as COVID-19 started to spread in the United States and around the globe, USSC found itself in uncharted waters. The transportation sector, in which USSC operated, was among the most affected ...Starting at €8.20
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Careem: Base Camp or Mountain Peak Designing an OS for Scaling
Ghosh, Shikhar; Yucaoglu, Gamze; Thapar, AlpanaCase HBS-819049-EEntrepreneurshipStarting at €8.20
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Lavazza: The Challenges of Foreign Market Entry in a Brand-Intensive Industry - Teaching Note
Soni Jha; Solon Moreira; Ram MudambiTeaching Note IVEY-W27256-EEntrepreneurship, StrategyTeaching note for product W27255.Starting at €0.00
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Careem: Raising a Unicorn
Ghosh, Shikhar; Thapar, AlpanaCase HBS-818022-EEntrepreneurshipThis case follows two ex-McKinsey consultants, Magnus Olsson and Mudassir Sheikha, who in search of finding their true purpose decide to found Careem, a Dubai-based ride-hailing service. Following its launch in July 2012, Careem experiences rapid growth of 30 percent per month in the UAE and other countries in the MENA region, surpassing the co-founders' expectations. However, as a result of such immense growth, the startup struggles with various...Starting at €8.20
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Instabeat - One More Lap
Ghosh, Shikhar; Tempest Keller, Nicole; Thapar, AlpanaCase HBS-820005-EEntrepreneurshipThis case follows Lebanese entrepreneur, Hind Hobeika, an engineer and competitive swimmer who spends seven years trying to launch a wearable heartrate monitor and motion sensor to help swimmers track their performance while swimming. While the Beirut-based entrepreneur gained initial traction soon after founding her company Instabeat in September 2011, winning $150,000 in prize money from business plan competitions and raising $100,000 from a lo...Starting at €8.20