IESE (España)
- Case
Banco Santander: CEOs as Leaders and Strategy Designers
Collection: IESE (España)Ref.: SM-1534-EPublished: Jun 3, 2009Format: pdfLanguage: English - Case
Banco Santander: Los consejeros delegados como líderes y diseñadores de estrategias
Collection: IESE (España)Ref.: SM-1534Published: Jun 3, 2009Format: pdfLanguage: Spanish - Case
Adecco: Naturaleza del patrocinio deportivo en la estrategia competitiva de una empresa
Collection: IESE (España)Ref.: DG-1492Published: Aug 31, 2006Format: pdfLanguage: Spanish - Technical Note
New Ways to Answer Old Questions: Conjoint Analysis Takes the Guesswork Out of Pharmaceutical Marketing Decisions
Collection: IESE (España)Ref.: MN-284-EPublished: Sep 15, 1993Format: pdfLanguage: English - Case
Time Out (B): Parents Also Play
Collection: IESE (España)Ref.: C-744-EPublished: Feb 26, 2007Format: pdfLanguage: English - Case
Time Out (A): Signing Up a Basketball Player
Collection: IESE (España)Ref.: C-743-EPublished: Feb 26, 2007Format: pdfLanguage: English - Case
Time Out (B): los padres también juegan
Collection: IESE (España)Ref.: C-744Published: Feb 26, 2007Format: pdfLanguage: Spanish - Case
Time Out (A): reclutar a un jugador de baloncesto
Collection: IESE (España)Ref.: C-743Published: Feb 26, 2007Format: pdfLanguage: Spanish - Technical Note
Nuevas formas de responder a las viejas preguntas: El análisis conjunto elimina la aleatoriedad de las decisiones de marketing del sector farmacéutico
Collection: IESE (España)Ref.: MN-284Published: Sep 15, 1993Format: pdfLanguage: Spanish - Case
Adecco: Sports Sponsorship as Part of a Company's competitive Strategy
Collection: IESE (España)Ref.: DG-1492-EPublished: Aug 31, 2006Format: pdfLanguage: English