IESE (España)
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Apple Health Records
Schulman, Kevin; Rosenmöller, MagdaCase P-1177-EInformation Technologies, Innovation and ChangeHealthcare is an enormous and growing market globally. Healthcare services was a $3.5 trillion market in the US in 2017, but a market that was largely untouched by the type of disruptive innovation that had overtaken other industries. Healthcare was considered a significant opportunity, not only because of its size today, but looking forward there are enormous clinical and financial challenges facing the industry. There are significant concerns a...Starting at €8.20
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Financial Times - USA
Álvarez, Roberto Marcos; Font, VicenteCase M-771MarketingEl Financial Times se edita e imprime en Frankfurt. En 1985 se decide imprimirlo en Estados Unidos para lograr una distribución más rápida y eficaz en todo el país y Canadá, y poder así incrementar la circulación que antes era de 10.500 ejemplares. En ese momento empieza a competir con el Wall Street Journal.Starting at €8.20