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Storming into the U.S. Market (Spanish version)
Bartlett, Christopher A.; Gordon, Rachel; Lafkas, JohnCase HBS-918S10StrategyThe RoboTech case describes the challenges facing the CEO of a small, Singapore-based industrial robotics company that decides to diversify away from its core industrial robot business by leveraging its expertise into the medical-devices industry. It launches an innovative product (a specialized surgical robot) in an unfamiliar market segment (spinal surgery) and decides to enter the unfamiliar, distant U.S. healthcare market, which is characteri...Starting at €8.20
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Intrapreneurship within FLG, Inc. (Spanish version)
Garvin, David A.; Gordon, RachelCase HBS-918S11EntrepreneurshipThis case follows Jenica Fletcher as she rebuilds her company's guitar strings division from the ground up. Convinced that she could turn the division around if given complete independence from corporate headquarters, Fletcher relocated the group, rebranded it as Malenti Strings, repositioned the guitar strings as high-performance products, and transformed Malenti into a fast-growing, profitable business. The case traces Fletcher's key steps in...Starting at €8.20
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Dartmouth-Hitchcock Medical Center: Spine Care
Huckman, Robert S.; Porter, Michael E.; Gordon, Rachel; Kindred, NatalieCase HBS-609016-EStrategyDescribes the Spine Center at Dartmouth-Hitchcock Medical Center, a multidisciplinary unit that offers patients suffering from spinal problems "one-stop" access to a range of providers including orthopedic surgeons, neurosurgeons, neurologists, medical specialists in physical medicine and pain management, mental health providers, and occupational and physical therapists. The Center was created to address what its founder, James Weinstein, M.D., s...Starting at €8.20
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Snap Inc. Goes Public (A)
Paine, Lynn Sharp; Hurwitz, WillCase HBS-318042-ESnap Inc.'s chairman must decide how to address investor concerns about the company's unprecedented plans to issue only non-voting shares in its upcoming IPO. The case is set in early 2017 following the public availability of Snap's IPO filing with the U.S. Securities and Exchange Commission (SEC). It describes the company's meteoric rise from its conception by its young founders in 2011 to its multi-billion dollar valuation. When Snap filed for ...Starting at €8.20
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Snap Inc. Goes Public (B)
Paine, Lynn Sharp; Hurwitz, WillCase HBS-318049-ESnap Inc.'s chairman must decide how to address investor concerns about the company's unprecedented plans to issue only non-voting shares in its upcoming IPO. The case is set in early 2017 following the public availability of Snap's IPO filing with the U.S. Securities and Exchange Commission (SEC). It describes the company's meteoric rise from its conception by its young founders in 2011 to its multi-billion dollar valuation. When Snap filed for ...Starting at €5.74
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Zenefits Board of Directors (C)
Paine, Lynn Sharp; Hurwitz, WillCase HBS-319036-EIn early 2018, the time seemed right for Zenefits investor and director Lars Dalgaard to reflect on whether Zenefits had the right board of directors to shepherd the company through its next stages of growth. For the company whose name combined the words "benefits," reflecting its human resources technology products, and "zen," loosely defined as a state of calm, the past few years were not entirely zen. Once heralded as one of the fastest growin...Starting at €5.74
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Zenefits Board of Directors (B)
Paine, Lynn Sharp; Hurwitz, WillCase HBS-319035-EIn early 2018, the time seemed right for Zenefits investor and director Lars Dalgaard to reflect on whether Zenefits had the right board of directors to shepherd the company through its next stages of growth. For the company whose name combined the words "benefits," reflecting its human resources technology products, and "zen," loosely defined as a state of calm, the past few years were not entirely zen. Once heralded as one of the fastest growin...Starting at €5.74
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WeWork Files for an IPO
Paine, Lynn Sharp; Hurwitz, WillCase HBS-320063-EFor the board of The We Company-better known as WeWork-August 14, 2019 promised to be a pivotal day. It was then that WeWork's IPO prospectus, known as an S-1 filing, would be made public, giving potential investors, the media, and the general public a window into the company's inner workings. Under U.S. securities laws, a company planning to offer new securities for sale to the public was required to file a Form S-1, or registration statement, w...Starting at €8.20
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Differences at Work: Ben (A)
Sucher, Sandra J.; Gordon, RachelCase HBS-408012-ELeadership and People ManagementIn Differences at Work: Ben (A) HBS Case No. 9-408-012 one of Ben's professional colleagues unexpectedly makes an anti-Semitic remark during a casual conversation. What should Ben do?Starting at €8.20
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Bajo la conducción de Weldon: retiros de productos de Johnson & Johnson del mercado de 2009 a 2010
Rose, Clayton; Sucher, Sandra J.; Gordon, Rachel; Preble, MatthewCase HBS-317S05Knowledge and CommunicationEn octubre de 2010, Johnson & Johnson (J & J) fue incapaz de liberarse de una crisis a largo retiro años que se había sometido a la empresa a las críticas del Congreso y los reguladores, dio lugar a la renuncia de uno de los oficiales de más alto rango de la firma, y cientos de costos de millones de dólares de pérdidas de ventas de J & J marcas. Este caso examina la serie de retiros, y los cambios estratégicos y culturales a la empresa que pued...Starting at €8.20