IESE (España)
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Bassegoda Textil, S.A. (A)
Iniesta, Francisco; Gómez J. B.Case M-889MarketingDescribe los problemas de una fuerza de ventas tradicional en el sector textil.Starting at €8.20
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El trilema de Algorismika
Armengou Orús, Jaume; García-Castro, RobertoCase AD-383Decision Analysis, Entrepreneurship, Information TechnologiesUna start-up de desarrollo de software se plantea si seguir tal como está, o bien consolidarse, o bien venderse a otra empresa ya consolidada.Starting at €8.20
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Executive Education Teams at IESE
Huebra, I.; Baucells Alibés, Manel; Gómez J. B.Case AD-257-EDecision Analysis, EconomicsThe case describes the process of preparing an executive education program. One of the key tasks is to form 7 teams of 8 to 9 participants each. The case provides several criteria to keep in mind, along with some hints on how to build an optimization model.Starting at €8.20
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Algorismika's Trilemma
Armengou Orús, Jaume; García-Castro, RobertoCase AD-383-EDecision Analysis, Entrepreneurship, Information TechnologiesA software development start-up considers whether to continue as is, consolidate, or sell to another established company.Starting at €8.20