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Family Protocol (Portuguese Version, Brazil)
Gallo, Miguel Ángel; Ward, John L.Technical Note DGN-448-PBStrategyThe note includes three examples of protocol in family businesses, with explanations of the different types of relationships between managers, owners, and family members. It also includes a variety of ways of allocating power and property.Starting at €8.20
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Protocolo familiar
Gallo, Miguel Ángel; Ward, John L.Technical Note DGN-448StrategyLa nota incluye tres ejemplos de protocolo en empresas familiares, con diversos grados de explicitación en las relaciones entre directivos, propietarios y familiares. Asimismo, incluye varias formas de ver la asignación del poder y de la propiedad. Sugiere un índice de capítulos de un protocolo familiar.Starting at €8.20
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Chrysler Corporation 1994
Ballarín Fredes, Eduardo; Boudeguer, R. M.Case DG-1138-EStrategyIn 1991, Chyrsler was on the brink of bankrupcy but decided to keep spending on new models. Chrysler is in 1994 the industry½s lowest cost developer of cars and makes the highest profit per vehicle. Most of its success is due to the " minivan" and to the adoption of platform teams that gather experts in the different areas and make decisions from the design to the marketing of each new product. Chrysler has also been able to replace the carismati...Starting at €8.20