Ivey Business School (Canada)
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Amazon: Legal Woes, Crisis, and Resilience
Jyotsna Bhatnagar; Parul GuptaCase IVEY-9B21C003-ELeadership and People ManagementDuring the COVID-19 pandemic, Jeff Bezos, the chief executive officer of Amazon.com Inc. (Amazon), became the world’s richest person by adding US$6 billion to his net worth by the end of March 2020. While the worth of other billionaires was decreasing because of the unprecedented market volatility created by the pandemic, retail sales surged to a record level for Amazon. To meet the additional workforce requirements created by the sudden rise in ...Starting at €8.20
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iGATE and the CEO: A Breach of Agreement
Nidhi S. Bisht; Parul GuptaCase IVEY-9B18M005-ELeadership and People Management, StrategyIn May 2013, iGATE Corporation ended its employment contract with Phaneesh Murthy, then chief executive officer, amid allegations of sexual harassment. iGATE maintained that Murthy had violated company policy; thus, it dismissed Murthy “with cause,” effectively ending all of the company’s severance obligations under the agreement. Murthy responded by suing iGATE, claiming breach of contract and defamation. In March 2014, iGATE countersued Murthy ...Starting at €8.20
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Toivonen Paper in the U.S.: Human Resource Implications of Foreign Corporate Ownership
Jannifer David; Ahmed MaamounCase IVEY-9B08C019-ELeadership and People Management, StrategyThe growing globalization of many industries has led many U.S.-based companies to open facilities overseas. In the process, researchers have counselled U.S. companies to adopt many local customs and policies to increase their probability of success in these new locations. During this same time period, many foreign-owned companies have moved into the United States and either purchased existing facilities or started new operations. The purpose of t...Starting at €8.20
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Lake Superior Lodge: It's Not Always About Location, Location, Location
Ahmed MaamounCase IVEY-9B14A007-EEntrepreneurship, Marketing, StrategyIn mid-January 2013, the owner of Lake Superior Lodge and its newly appointed manager were meeting to figure out a marketing plan to turn things around at the motel. The owner, who was born and raised in Duluth, Michigan, bought Lake Superior Lodge primarily because of its location. The property sat on the scenic North Shore of Lake Superior between Duluth and Two Harbors. Ten years later, however, the motel had yet to turn a profit. The manager ...Starting at €8.20