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Axel Springer in 2016: From Transformation to Acceleration
Burgelman, R; Siegel, R; Kissick, RCase SGSB-E610-EEntrepreneurshipAs of 2016, Mathias Döpfner, chief executive officer (CEO) of Axel Springer SE, had successfully transitioned the German publishing house through a major digital transformation in the world of journalism. Given the massive disruption that had occurred over the previous two decades with how people consumed news, this was no small feat. During this time, many newspapers, magazines, and journals failed to keep up with the rapidly changing industry...Starting at €8.20
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Keyssa: Unraveling the Laws of Physics - Teaching Note
Siegel, R; Kissick, RCase SGSB-E599TN-EEntrepreneurshipKeyssa: Unraveling the Laws of Physics” explores the challenges associated with growing a start-up around a brand new technology. In October 2012, Eric Almgren became CEO of Keyssa. Founded in 2009, Keyssa reinvented the physical connector, an essential component in every computing and mobile device around the globe. Using a novel technology called Kiss Connectivity, Keyssa enabled contactless, wireless, secure, instant data flows within and b...Starting at €8.20
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Mesosphere: Creating Lasting Value on Top of Open Source Software
Siegel, R; Kissick, RCase SGSB-E600-EEntrepreneurship“Mesosphere: Creating Lasting Value on Top of Open Source Software” explores the challenges associated with building a company on top of open source software. In 2013, Florian Leibert, Ben Hindman, and Tobias Knaup founded Mesosphere. By combining proprietary software products with an open source software called Apache Mesos, Mesosphere developed a single platform called the datacenter operating system (DC/OS). With the DC/OS, companies could ...Starting at €8.20
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Mesosphere: Creating Lasting Value on Top of Open Source Software - Teaching note
Siegel, R; Kissick, RTeaching Note SGSB-E600TN-EEntrepreneurship“Mesosphere: Creating Lasting Value on Top of Open Source Software” explores the challenges associated with building a company on top of open source software. In 2013, Florian Leibert, Ben Hindman, and Tobias Knaup founded Mesosphere. By combining proprietary software products with an open source software called Apache Mesos, Mesosphere developed a single platform called the datacenter operating system (DC/OS). With the DC/OS, companies could ...Starting at €0.00
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Stripe: Increasing the GDP of the Internet - Teaching Note
Siegel, R; Kissick, RTeaching Note SGSB-E601TN-EEntrepreneurshipIn 2009, brothers Patrick and John Collison began working on a start-up called Stripe that made it simple for companies to send and receive money around the world. By the end of 2016, Stripe had expanded far beyond an online payment mechanism. Fueled by a belief that the Internet and developers would drive rapid economic growth across the world, Stripe created tools for social commerce and online marketplaces, as well as products to facilitate ...Starting at €0.00
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Stripe: Increasing the GDP of the Internet
Siegel, R; Kissick, RCase SGSB-E601-EEntrepreneurshipIn 2009, brothers Patrick and John Collison began working on a start-up called Stripe that made it simple for companies to send and receive money around the world. By the end of 2016, Stripe had expanded far beyond an online payment mechanism. Fueled by a belief that the Internet and developers would drive rapid economic growth across the world, Stripe created tools for social commerce and online marketplaces, as well as products to facilitate ...Starting at €8.20
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Flibe Energy: Pursuing a Safe, Affordable, and Sustainable Energy Future
Burgelman, R; Siegel, R; Nolan, SCase SGSB-SM208-EStrategyFlibe Energy is a startup in the nuclear power space seeking to find a safe way to enable nuclear energy using a technology previously dismissed by the US government since it could not be used for making material for nuclear weapons. The founders believe they have found a way to create safe, clean energy using a proven but forgotten technology. The challenges are steep, however, as proof of the technology will require hundreds of millions of doll...Starting at €8.20
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TrueCar: Transforming the Car Buying Experience
Siegel, R; Yin, LiCase SGSB-E527-EEntrepreneurshipThe case follows Scott Painter and his executive team as they deal with a crisis that threatens the survival of TrueCar, a company founded by Painter to improve consumers’ car buying experiences. TrueCar’s automotive dealer network, from which the company earns its revenue, is rapidly declining in size as dealers leave to protest TrueCar’s practices. The case also describes Painter’s career and his personality as context for the situation. Pai...Starting at €8.20
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TrueCar: Transforming the Car Buying Experience - Teaching Note
Siegel, R; Yin, LiTeaching Note SGSB-E527TN-EEntrepreneurshipThe case follows Scott Painter and his executive team as they deal with a crisis that threatens the survival of TrueCar, a company founded by Painter to improve consumers’ car buying experiences. TrueCar’s automotive dealer network, from which the company earns its revenue, is rapidly declining in size as dealers leave to protest TrueCar’s practices. The case also describes Painter’s career and his personality as context for the situation. Pai...Starting at €0.00
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PayPal in 2015: Reshaping the Finanical Services Landscape
Burgelman, R; Siegel, R; Lippincott, HCase SGSB-E572-EEntrepreneurshipThe case follows PayPal, a digital payments platform that found early success processing online payments for purchases on eBay, which acquired the company in 2002. The case begins by describing the decision by eBay in 2014 to spin off PayPal and the strategic challenges facing its new CEO, Dan Schulman, who encountered significant strategic issues leading PayPal as an independent company. When the separation from eBay finalized in July 2015, Pa...Starting at €8.20