IESE (España)
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Apple Health Records
Schulman, Kevin; Rosenmöller, MagdaCase P-1177-EInformation Technologies, Innovation and ChangeHealthcare is an enormous and growing market globally. Healthcare services was a $3.5 trillion market in the US in 2017, but a market that was largely untouched by the type of disruptive innovation that had overtaken other industries. Healthcare was considered a significant opportunity, not only because of its size today, but looking forward there are enormous clinical and financial challenges facing the industry. There are significant concerns a...Starting at €8.20
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The Coffee Table
Johnson, Rob; Pinto, MauriceCase E-190-EEntrepreneurship, FinanceThis case describes how the entrepreneur financed an innovative coffee shop chain from start-up through multiple stages of growth. The company raised £12.6 million over six rounds of financing and needs another £9-11 million at the end of the case. The entrepreneur must decide whether (a) to press ahead with another round of capital to fund further expansion, (b) to stop opening new shops and focus on becoming profitable, or (c) to sell the com...Starting at €8.20