Ivey Business School (Canada)
-
Zimmer Holdings (A): Acquisition of Centerpulse, Switzerland
Charles Dhanaraj; Mark BickelCase IVEY-9B07M016-EStrategyZimmer Holdings, an orthopedic devices company in the United States, is suddenly faced with the prospect of its British competitor acquiring one of the Swiss companies, which would have been an ideal target for its own acquisition. With the announcement of the merger already in the news, Zimmer Holdings has a narrow time window to decide its response. Students are asked to take the position of an advisor to senior management and provide a recomme...Starting at €8.20
-
Harley-Davidson: Internationalization in the Trump Era
Seok Woo Kwon; Bertrand GuillotinCase IVEY-9B18M087-EStrategyIn 2016 the chief executive officer (CEO) of Harley-Davidson Inc., the iconic U.S. manufacturer of motorcycles, was facing a constant decline in sales and stock price due to the company's dependence on a mature U.S. market and the natural attrition of its most loyal riders, who were ageing. In May 2017, the CEO needed to determine how to return his global company to growth amid a protectionist agenda and direct business interference from the Whit...Starting at €8.20
-
Las Vegas Sands Corp: Pricing Game In Vegas
Seok Woo Kwon; Won-Yong Oh; Brooke MiskimanCase IVEY-9B17A067-EMarketingIn 2016, MGM Resorts International announced it would break with the long-standing tradition of providing free parking on the Las Vegas Strip. Other Las Vegas resort companies, including Caesars Entertainment and Wynn Resorts, soon followed suit. Las Vegas Sands Corp. owned the Venetian Resort Hotel Casino, the Palazzo, and the Sands Expo and Convention Center, and had no plans to charge for parking. By 2017, as more hotels and casinos chose to i...Starting at €8.20
-
Innovation Without Walls: Alliance Management at Eli Lilly and Company
Charles Dhanaraj; Marjorie Lyles; YuPeng LaiCase IVEY-9B07M015-EStrategyThe newly appointed executive director of the Office of Alliance Management (OAM) at Eli Lilly and Company (Lilly) was returning to his office after his first meeting with his supervisor, the senior vice-president of Corporate Strategy and Business Development (CSBD). The executive director had been promoted to the position just a week earlier, and now the senior vice-president has asked him to conduct a complete review of the OAM strategy. The s...Starting at €8.20