Default Category
-
Romney vs. Obama and U.S. Energy Policy
Abdelal, Rawi; Tuthill, KaitlynCase HBS-713050-EEconomicsIn 2012, the energy sector in the United States was demanding major reform. Prices of oil and gas had continued to cripple the middle and lower class as the U.S. economy slowly recovered. At the same time, the U.S. lagged behind developed economies in production of renewable energy. The acceptance of climate change remained a partisan issue. The development of hydraulic fracturing (fracking) promised an abundance of accessible, cheap, domesticall...Starting at €8.20
-
Netflix: liderando con una cultura corporativa única
Lee, Yih-Teen; Sastre Boquet, IsaacCase DPO-810Innovation and Change, Leadership and People ManagementA pesar de sus disruptivas peculiaridades - ausencia de políticas de aprobación de gasto o de vacaciones, feedback constante y visible por todos los miembros de la organización, y exigentes objetivos de rendimiento - la cultura de Netflix ha arrojado grandes resultados a lo largo de las décadas de los 2000 y los 2010. Efectivamente, durante este período Netflix se anticipó, incluso lideró, de forma exitosa muchas de las disrupciones que han afect...Starting at €8.20
-
Amazon.com, Inc: la transformación mediante IA
Samila, Sampsa; Sastre Boquet, IsaacCase SM-1724Information Technologies, Innovation and Change, Leadership and People Management, StrategyEste caso describe el desarrollo y utilización de la IA en Amazon. Este caso ha sido usado en clase para discutir el amplio abanico de aplicaciones de IA en Amazon, los efectos competitivos de estas aplicaciones, el proceso para desarrollar estas aplicaciones, y el estado actual de la organización de Amazon.Starting at €8.20
-
Netflix: from DVD-by-mail to streaming
Lago, Alejandro; Moscoso, Philip; Sastre Boquet, IsaacExercise PE-84-EInformation Technologies, Innovation and Change, Service and Operations ManagementSince its foundation in 1997 Netflix has been a major success story. For the year 2020 the company expected to achieve revenues of around 25 billion dollars and 200 million customers in 190 countries. This exercise provides information on how Netflix's business models has developed over the years. The objective is to analyze the digital transformation of the streaming model and its sustainability going forward, as it faces competitors like Disney...Starting at €8.20
-
Everybody Knows: Russia and the Election
Abdelal, Rawi; Di Tella, Rafael; Goldstein, GalitCase HBS-719012-EEconomicsFollowing a contentious presidential race, Donald Trump's 2016 election destabilized America's status quo. Academics, journalists, politicians and the public at large examined why Trump had won. Many Americans, inside and outside the government, asserted that a state-led Russian disinformation campaign had influenced the election's outcome. The leaders of major social media companies, including Twitter and Facebook, also conceded that state actor...Starting at €8.20
-
The United States and Russia: Gas Rivals in Europe
Abdelal, Rawi; Goldstein, Galit; Apostolicas, PaulCase HBS-720006-EStrategyThough the shale revolution transformed the U.S. into the largest producer of petroleum products, it was unclear how much success American exporters would find selling liquefied natural gas on the European energy market. Gazprom, the state-controlled Russian energy company, provided Europe with the majority of its natural gas. Many voices discussed European energy needs in terms of security or politics, but buyers and sellers of natural gas in th...Starting at €8.20
-
The Sino-Russian Rapprochement: Energy Relations in a New Era
Abdelal, Rawi; Skalamera, Morena; Tarontsi, SogomonCase HBS-715016-EEconomicsThe United States could enhance or threaten China's energy security but China was unsure of the U.S. intentions. China and the United States were both friends and potential foes. In the meantime, Russia's own ambivalent relationship with the United States and its Western allies worsened. In this context, China and Russia grew closer. Bilateral ties in the energy trade quickly improved: Russian oil exports expanded, while disagreements on the term...Starting at €8.20
-
Netflix: Leading With a Unique Corporate Culture
Lee, Yih-Teen; Sastre Boquet, IsaacCase DPO-810-EInnovation and Change, Leadership and People ManagementDespite its disruptive peculiarities --no formal expenses or vacation policies, constant publicly visible feedback throughout the organization, and exacting performance targets-- Netflix's culture, throughout the 2000s and 2010s, yielded impressive results. Indeed, during this period, Netflix successfully anticipated, even pioneered, many of the disruptions impacting the media industry. What began as a movie rental service of physical media like ...Starting at €8.20
-
OpenAI and the Large Language Model Market - Teaching Note
Samila, Sampsa; Berrone, Pascual; Sastre Boquet, IsaacTeaching Note SMT-144-EBusiness Ethics and Corporate Social Responsibility, Innovation and Change, StrategyThe case study centered on Sam Altman, the CEO of OpenAI, as he faced critical decisions regarding the company's future direction in the rapidly growing large language model (LLM) market. With the success of GPT-4, OpenAI became a prominent player in the industry, and Altman had to develop a comprehensive strategy to maintain this position while navigating a complex array of challenges. The case explored key issues such as competitive dynamics, f...Starting at €0.00
-
Integrating Beam Suntory (B)
Fubini, David G.; Abdelal, Rawi; Lane, DavidCase HBS-421004-ELeadership and People ManagementSupplements (A) case: The spring 2014 acquisition of U.S. alcoholic spirits maker Beam Inc. by Japan's Suntory Holdings vaulted Suntory from 15th to third-largest international spirits company in the world. Yet Suntory had borrowed nearly the entire $16 bStarting at €5.74