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HubSpot: Lower Churn though Greater CHI
Martinez-Jerez, F. Asis; Steenburgh, Thomas; Avery, Jill; Brem, LisaCase HBS-110052-EAccounting and ControlHubSpot, a web marketing startup is under pressure from VCs to rapidly acquire new customers and to maintain a low level of customer churn. In the case, students explore the drivers of customer churn and uncover opportunities to increase customer retention across the customer selection, selling, and training processes. Students assess a metric, CHI (Customer Happiness Index) which HubSpot uses to predict which customers will churn, and suggest al...Starting at €8.20
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Career at a Crossroad: Packing Up
Wasserman, Noam; Brem, LisaCase HBS-812013-EEntrepreneurshipAkhil Patel is passionate about his business idea: an innovative green technology fuel cell. He wants to dive in and commit to his startup, but Roopa Rao, his fiancee, is much more risk averse, his parents don't approve of the startup, and Akhil has an enticing alternative offer from a prestigious consulting firm. Should Akhil follow his dream and become an entrepreneur? Or should he acquiesce to the other forces in his life and take the "safer" ...Starting at €8.20
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Harley-Davidson Inc.
George Athanassakos; Reyer Barel; Saj KarsanCase IVEY-9B08N021-EEntrepreneurship, FinanceThe founders of BarKar, an investment company, are considering whether to invest in Harley-Davidson Inc. BarKar is a value-oriented investment company in Vancouver, B.C., Canada that specializes in identifying and investing in companies trading at more than a one-third discount to their intrinsic value. In order to reach a decision, the founders have to look at the financials and carry out a strategic analysis to determine the intrinsic value of ...Starting at €8.20
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La-Z-Boy
George Athanassakos; Muhammad Fuad FarooqiCase IVEY-9B08N022-EFinanceIn September, 2005 an investment analyst had recommended to the investment committee of Optimal Funds (the Fund) to invest $10 million in La-Z-Boy, in addition to the $20 million that the Fund had already invested. The analyst believed La-Z-Boy represented strong value yet, having only been on the job less than one year, he knew that he needed to provide sound judgment and analysis to convince the investment committee and to maintain his credibil...Starting at €8.20
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La cadena de suministros en primer plano: The Video Vault
Narayanan, V.G.; Brem, LisaCase HBS-116S10Accounting and ControlLos propietarios de la lucha Video Vault para determinar los niveles óptimos de siembra de videos caseros en una industria plagada con las nuevas tecnologías, los nuevos paradigmas de fijación de precios, y la fuerte presión competitiva de las grandes cadenas nacionales. La enseñanza de Propósito: Para demostrar el papel de los contratos de incentivos en el logro de coordinación de la cadena de suministro.Starting at €8.20
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Career at a Crossroad: Roopa Rao
Wasserman, Noam; Brem, LisaCase HBS-812011-EEntrepreneurshipAkhil Patel is passionate about his business idea: an innovative green technology fuel cell. He wants to dive in and commit to his startup, but Roopa Rao, his fianc e, is much more risk averse, his parents don't approve of the startup, and Akhil has an enticing alternative offer from a prestigious consulting firm. Should Akhil follow his dream and become an entrepreneur? Or should he acquiesce to the other forces in his life and take the "safer"...Starting at €8.20
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McKesson Corporation: Pharmaceutical Distribution Industry
George Athanassakos; Woojin Lee; Andy Seo; Derek Kang; Ton BuiCase IVEY-9B20N017-EFinance, StrategyOn October 27, 2017, the share price of McKesson Corporation and two other major US pharmaceutical distributors dropped by 7–12 per cent over only a few days. The stock price drop was fuelled by reports that Amazon Inc. had quietly acquired wholesales phaStarting at €8.20
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Executive Pay and the Credit Crisis of 2008 (B)
Narayanan, V.G.; Brem, LisaCase HBS-110005-EAccounting and ControlAs the recession lingered on into 2009, the U.S. government sought to limit executive pay and excessive risk. The debate raged over what constituted excessive risk and how best to mitigate it. This case describes the government restrictions on executive pay for TARP recipients and delves into the debate on executive compensation and incentives that encourage excessive risk.Starting at €5.74
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Supply Chain Partners: Virginia Mason and Owens & Minor (A) (Abridged)
Narayanan, V.G.; Brem, LisaCase HBS-110063-EAccounting and ControlOwens & Minor (O&M) performed lean inventory services for Virginia Mason (VM) as its alpha vendor, but the outdated industry pricing model created perverse incentives and could not capture O&M's costs. Together, O&M and VM created an activity-based pricing model called the total supply chain costs (TSCC), which incented both companies to be more efficient and to streamline their distribution activities. After beta testing the TSCC for one year, V...Starting at €8.20
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Shareholder Activists at Friendly Ice Cream (A1), (A2), (A), and (B), Teaching Note
Narayanan, V.G.; Ferri, Fabrizio; Brem, LisaTeaching Note HBS-110074-ETeaching Note for 109013, 109014, 108024 and 108073.Starting at €0.00