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Zeal: Launching Personalized and Social Learning
Kim, John Jong-Hyun; An, ChristineCase HBS-315052-EEntrepreneurship"Set in 2014, this case follows John Danner and his team at Zeal as they consider their product development strategy. In February 2013, serial entrepreneurs John Danner and Sanjay Noronha co-found Zeal, an education technology start up providing a web-based, mobile learning platform that helps students from Kindergarten to 8th grade build math and literacy skills based on Common Core State Standards through personalized learning plans. Having b...Starting at €8.20
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BYJU'S The Learning App
Kim, John Jong-Hyun; Tahilyani, RachnaCase HBS-317048-EStrategyBYJU'S The Learning App (BYJU's) is India's largest K-12 education app with about 300,000 annual paid subscribers. The mobile app uses a mix of video lessons and interactive tools to personalize learning for every student. Although there is room to grow exponentially in India, BYJU's decides to enter the U.S. and other English speaking international markets. It believes that United States has a large demand for "better learning", a strong digital...Starting at €8.20
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Community-First Public Safety
Weiss, Mitchell B.; Mehta, SarahCase HBS-821005-EEconomicsHow many police officer positions to fund? In August 2020, the question facing St. Paul Mayor Melvin Carter, which might have seemed routine to another mayor at another time in another place, was anything but. A pandemic had rendered the city some $19-$34 million short for 2021. Advocates across the country (and nearby) had pointed to a likely pool for budget cuts: police departments. The May 2020 killing of George Floyd, a Black man, in neighbor...Starting at €8.20
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LabCDMX: Experiment 50
Weiss, Mitchell B.; Miguel, Maria FernandaCase HBS-817031-EEntrepreneurshipThere were probably 30,000 public buses, minibuses, and vans in Mexico City. Though, in 2015, no one knew for certain since no comprehensive schedule existed. This was why el Laboratorio para la Ciudad (or LabCDMX) had spawned an effort to generate a map of the labyrinth system that provided an estimated 14 million rides a day. Gabriella G mez-Mont, the Lab's founder and director, had led her team in a project to crowd-source the routes from vol...Starting at €8.20
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U.S. Digital Service
Weiss, Mitchell B.; Sinai, Nick; Norris, MichaelCase HBS-817032-EEntrepreneurshipMikey Dickerson and Haley Van Dyck found themselves far from home and far from certainty about where to take the U.S. Digital Service (USDS) next. In the summer of 2015, they had landed in London to meet with Mike Bracken, director of the United Kingdom's Government Digital Service (GDS). In 2014, President Barack Obama had given USDS a monumental task: transform how the federal government worked for the American people, digitally. The seeds of U...Starting at €8.20
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Testing Autonomy in Pittsburgh (A)
Weiss, Mitchell B.; Urick, BrittanyCase HBS-819059-EEntrepreneurshipPittsburgh's mayor had been among the first to welcome self-driving vehicles, but was now one of many needing to react after a pedestrian fatality involving an autonomous Uber in Arizona. He had originally preferred to roll out "the red carpet" instead of the "red tape". Now he found himself needing to balance technological advancement and the city's economic trajectory against public health and safety concerns and, simply, citizens' fears. Post-...Starting at €8.20
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An (Abbreviated) Perspective on Entrepreneurship
Weiss, Mitchell B.; Henkes, BenjaminCase HBS-820083-EEntrepreneurshipAmong the many competing definitions of entrepreneurship, the one adopted in The Entrepreneurial Manager at HBS was authored by Howard Stevenson in the 1980s and elaborated on in the decades since. Stevenson provided a managerial take on the term; he described entrepreneurship as a distinct approach to management. That approach is the subject of this brief note. The note provides his definition of entrepreneurship ("the pursuit of opportunity wit...Starting at €8.20
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AltSchool: School Reimagined
Kim, John Jong-Hyun; Wilkes, Kyla; An, Christine S.Case HBS-315054-EMax Ventilla and his team launches in 2013 AltSchool, a new network of tech-savvy independent K-8 "micro-schools." AltSchool is born out of Ventilla's frustration with the education options available for his young daughter. During his search, Ventilla comes to the conclusion that American schools are not adequately preparing students for the future. Ventilla leverages his network and his expertise in personalization developed during his time as...Starting at €8.20
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Code.org
Kim, John Jong-Hyun; Barley, Lauren; Ciechanover, Allison M.Case HBS-317008-EThe case explores Hadi Partovi's mission to provide every K-12 student in the United States the opportunity to learn computer science. Students can assess how Partovi transformed his passion into an organization that reached millions around the globe through the launch of not-for-profit, Code.org, and its well-known awareness building event entitled "The Hour of Code." The case provides students the opportunity to consider the organization's mult...Starting at €8.20
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Connections Education: Shifting the Paradigm
Kim, John Jong-Hyun; Sesia, AldoCase HBS-317051-EStrategyThe online virtual learning (K-12) industry in 2017 remains an industry moving fast with many different players and stakeholders. While online virtual learning is beginning to make its way into school districts, it is far from being mainstream and a long way from full adoption. One company - Connections Education - is at the forefront of the movement. The case provides information on the company and the industry (historical and current as of 2017...Starting at €8.20