IESE (España)
- Case
Rick's Café Americain
Collection: IESE (España)Ref.: ASN-26-EPublished: Jun 8, 2001Format: PDFPages: 9Language: English - Case
Idom, S.A.
Collection: IESE (España)Ref.: DG-1122Published: Apr 1, 1995Reviewed: Apr 1, 1995Format: PDFPages: 20Language: Spanish - Technical Note
New Ways to Answer Old Questions: Conjoint Analysis Takes the Guesswork Out of Pharmaceutical Marketing Decisions
Collection: IESE (España)Ref.: MN-284-EPublished: Sep 15, 1993Format: PDFPages: 10Language: English - Case
Rick's Café Americain
Collection: IESE (España)Ref.: ASN-26Published: Jun 8, 2001Format: PDFPages: 11Language: Spanish - Technical Note
Nuevas formas de responder a las viejas preguntas: El análisis conjunto elimina la aleatoriedad de las decisiones de marketing del sector farmacéutico
Collection: IESE (España)Ref.: MN-284Published: Sep 15, 1993Format: PDFPages: 10Language: Spanish - Case
Idom, S.A.
Collection: IESE (España)Ref.: DG-1122-EPublished: Apr 1, 1995Format: PDFPages:Language: English