IESE (España)
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Compitiendo por el sector de la prensa gratuita en España: Metro frente a Qué
Vives L.; Valor Sabatier, JosepCase SI-149Knowledge and CommunicationEn los últimos años, el periódico Metro ha desarrollado con éxito su posición como uno de los más importantes de España, y al mismo tiempo, disfruta de una expansión que comprende dieciséis países de todo el mundo. El nuevo modelo de negocio, sostenido completamente por ingresos publicitarios, y una expansión a un ritmo acelerado, pueden, al menos parcialmente, explicar este éxito. Sin embargo, en este momento Metro tiene que defender su posició...Starting at €8.20
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Netflix: liderando con una cultura corporativa única
Lee, Yih-Teen; Sastre Boquet, IsaacCase DPO-810Innovation and Change, Leadership and People ManagementA pesar de sus disruptivas peculiaridades - ausencia de políticas de aprobación de gasto o de vacaciones, feedback constante y visible por todos los miembros de la organización, y exigentes objetivos de rendimiento - la cultura de Netflix ha arrojado grandes resultados a lo largo de las décadas de los 2000 y los 2010. Efectivamente, durante este período Netflix se anticipó, incluso lideró, de forma exitosa muchas de las disrupciones que han afect...Starting at €8.20
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Competing for the Free Newspaper Industry in Spain: Metro vs Qué
Vives L.; Valor Sabatier, JosepCase SI-149-EKnowledge and CommunicationIn the last few years, Metro News has successfully developed a position as one of the most important newspapers in Spain, at the same time enjoying an expansion into 16 countries all over the world. A new business model, sustained entirely by publicity revenues, and a fast paced expansion can, at least partially, explain this success. However, at the present moment Metro has to defend its positioning vs. the traditional press groups and other new...Starting at €8.20
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Jordi Viñolas: Recruitment for New Spin-Off (A)
Campos Capelastegui, Joseba; Lee, Yih-TeenCase DPO-133-ELeadership and People ManagementJordi Viñolas, General Manager of CEIT, had to find a specific person to start a new company. He had to clearly define the profile of the person, and select the candidates so as to make sure the new company could run smoothly. Information about the company, its products and the nature of its work are provided so that readers may help Jordi make the right decision.Starting at €8.20
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Netflix: Leading With a Unique Corporate Culture
Lee, Yih-Teen; Sastre Boquet, IsaacCase DPO-810-EInnovation and Change, Leadership and People ManagementDespite its disruptive peculiarities --no formal expenses or vacation policies, constant publicly visible feedback throughout the organization, and exacting performance targets-- Netflix's culture, throughout the 2000s and 2010s, yielded impressive results. Indeed, during this period, Netflix successfully anticipated, even pioneered, many of the disruptions impacting the media industry. What began as a movie rental service of physical media like ...Starting at €8.20
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Gaudí y la Sagrada Família: dirigir sin estar presente
Lee, Yih-Teen; Ribera, Alberto; Sastre Boquet, IsaacCase DPO-424Leadership and People ManagementEl caso explica la vida y el arte del conocido arquitecto Antoni Gaudí a partir de su obra más famosa, el aún inacabado Temple Expiatori de la Sagrada Família (Templo Expiatorio de la Sagrada Familia). El caso examina las influencias de su arte y su visión, el proceso de crecimiento y evolución del proyecto de la Sagrada Família y la continuación de la construcción del templo tras su muerte, hace casi un siglo. Este caso tiene el objetivo de deba...Starting at €8.20
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Gaudí and La Sagrada Familia: Leading Beyond Presence
Lee, Yih-Teen; Ribera, Alberto; Sastre Boquet, IsaacCase DPO-424-ELeadership and People ManagementThe case discusses the life and art of renowned architect Antoni Gaudí, focusing on his most famous work, the still unfinished Expiatory Temple of La Sagrada Família. The case examines the influences on his art and his vision, the process in which the project of La Sagrada Família grew and evolved, and how construction has proceeded after his death, nearly a century ago.Starting at €8.20