IESE (España)
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Luis Canto
Rajaraman, Aarthi; Martín Cabiedes, Luis; Prats, Mª JuliaCase E-131EntrepreneurshipHasta el accidente (un coche le había arrollado cuando iba en bicicleta) había sido durante seis años un exitoso consultor en Benson & Company. No obstante, después del accidente, y tras ser operado en dos ocasiones, Luis Canto dispuso de un montón de tiempo libre. El accidente le había obligado a revaluar lo que estaba haciendo con su vida y, casi inmediatamente, supo que no se reintegraría a su trabajo en Benson.Starting at €8.20
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Scripped.com: Creating the Business Model
Rajaraman, Aarthi; Davila, AntonioCase E-146-EEntrepreneurshipThis case study presents the challenges of an Internet start-up as it finds its business model for growth. Scripped.com (later Scripted.com) is a start-up founded by three MBAs, in which screenwriters are able to produce their own work. Over time, the founders learn about the market.Starting at €8.20
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Incorporación a la empresa familiar (A)
Enrione A.; Gallo, Miguel Ángel; Ordax C.; Vera, Mari CarmenCase DG-1119StrategyEsta es la primera parte de un conjunto de casos sobre la incorporación a una empresa familiar. Esta parte describe tres situaciones diferentes de estudiantes de MBA que evalúan la posibilidad de incorporarse a una empresa familiar tras su graduación. Con la información disponible sobre las empresas y considerando sus respectivas trayectorias personales los candidatos deben tomar la decisión.Starting at €8.20
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Luis Canto
Rajaraman, Aarthi; Martín Cabiedes, Luis; Prats, Mª JuliaCase E-131-EEntrepreneurshipUp until the accident (in which his bicycle was hit by a car) he had been on a successful, six-year consulting run at Benson & Company. However, post-accident and two surgeries later, Luis Canto had plenty of free time on his hands. The accident had forced him to re-evaluate what he was doing with his life, and almost at once, he knew that he would not go back to the job at Benson.Starting at €8.20
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Luis Canto (Portuguese Version, Brazil)
Rajaraman, Aarthi; Martín Cabiedes, Luis; Prats, Mª JuliaCase E-131-PBEntrepreneurshipUp until the accident (in which his bicycle was hit by a car) he had been on a successful, six-year consulting run at Benson & Company. However, post-accident and two surgeries later, Luis Canto had plenty of free time on his hands. The accident had forced him to re-evaluate what he was doing with his life, and almost at once, he knew that he would not go back to the job at Benson.Starting at €8.20
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Incorporación a la empresa familiar (B)
Enrione A.; Gallo, Miguel Ángel; Ordax C.; Vera, Mari CarmenCase DG-1120StrategyEsta es la segunda parte de un conjunto de casos sobre la incorporación a una empresa familiar. Se describen tres situaciones diferentes de estudiantes de MBA que deben tomar una decisión respecto a su incorporación a la empresas de sus familias. Las tres empresas aquí descritas presentan algunos problemas que pueden poner en juego el patrimonio familiar. Por este motivo, la eventual decisión de incorporarse a la empresa familiar debe ir acompaña...Starting at €5.74