HBSP (USA)
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Merck CEO Ken Frazier Quits President Trump's Advisory Council
Zelleke, Andy; Tilley, BrianCase HBS-318105-EEconomicsIn the first six months of Donald Trump's presidency, Merck CEO Kenneth Frazier appeared alongside Trump at least three times at press events, one of which commemorated the first and only meeting of the president's Manufacturing Job Initiative (better known at the president's "Manufacturing Council"). Then by August 2017, after tragic events surrounding a white supremacist rally in Charlottesville, Virginia, and a press event in which Trump conde...Starting at €8.20
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Globant
Khaire, Mukti; Herrero, Gustavo A.; Scott, CintraCase HBS-811059-EEntrepreneurshipThe case deals with an IT company born in Argentina in 2003 to provide software services to established companies in the developed world. After reaching sales of $57 million in 2010, the company ponders its next steps to achieve $500 million in revenues by 2015.Starting at €8.20
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Charity or Bribery, Teaching Note
Soltes, Eugene; Tilley, BrianTeaching Note HBS-118112-ETeaching note for case 118052.Starting at €0.00
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Charity or Bribery (Spanish version)
Soltes, Eugene; Tilley, BrianCase HBS-121S02Business Ethics and Corporate Social ResponsibilityFilip Kowalski, a senior manager at the pharmaceutical company Healthgen, leads sales for the firm's Polish division. While pitching Healthgen's products, he develops a relationship with a director of a regional health fund who also runs a private foundation. After a natural disaster, Healthgen- at the request of the director- donated products to help during the crises. After Healthgen wins an important contract, the media alleges that the donati...Starting at €8.20
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The Development of the Markets for Natural, Organic, and Health Foods in the U.S., Module Note
Khaire, Mukti; Kenyon, EleanorCase HBS-815054-EMarketingDiscourses on the links between eating, health, and social standing in America have deep roots. As mechanisms of food production, distribution and storage were developed in the nineteenth century, Americans began receiving information about what to and not-to eat, from public and religious figures, scientists, government officials, and food companies. In an increasingly industrializing and urbanizing society, such information translated into cons...Starting at €8.20
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Globant (Spanish version)
Khaire, Mukti; Herrero, Gustavo A.; Scott, CintraCase HBS-813S16EntrepreneurshipEl caso se refiere a una compañía de TI nacido en Argentina en 2003 para proporcionar servicios de software a empresas establecidas en el mundo desarrollado. Después de alcanzar ventas de $ 57 millones en 2010, la compañía reflexiona sobre sus próximos pasos para alcanzar $ 500 millones en ingresos para el año 2015.Starting at €8.20
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Donald Trump Calls Carrier Corporation
Zelleke, Andy; Tilley, BrianCase HBS-318030-EEconomicsThis case examines the influence of political pressure on corporate decision-making. It questions whether fidelity to domestic operations ought to be a corporate social responsibility, and thus it challenges the limits of "social responsibility" as a corporate ideal. Specifically, the case focuses on Donald Trump's effort to encourage U.S. companies' domestic operations, through a study of one company's decision to backtrack on a factory relocati...Starting at €8.20
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Charity or Bribery
Soltes, Eugene; Tilley, BrianCase HBS-118052-EBusiness Ethics and Corporate Social ResponsibilityFilip Kowalski, a senior manager at the pharmaceutical company Healthgen, leads sales for the firm's Polish division. While pitching Healthgen's products, he develops a relationship with a director of a regional health fund who also runs a private foundatStarting at €8.20
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The Michelin Restaurant Guide: Charting a New Course
Khaire, Mukti; Corsi, Elena; Lenhardt, JeromeCase HBS-814088-EEntrepreneurshipCreated in 1900 by the tire manufacturer Michelin, the Michelin Restaurant Guide was widely considered the international benchmark of food rating, and, by 2013, boasted paper editions in 23 countries, and had recently expanded to the United States and Asia. Paper sales however had dropped, following the emergence of free, online guides, global players, and more broadly, the wider diffusion of the Internet. In 2012, the Guide had launched a new ra...Starting at €8.20
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The Atavist: Reinventing the Book
Khaire, Mukti; Tripsas, MaryCase HBS-812177-EEntrepreneurshipAtavist, a start-up founded by journalists, publishes enhanced ebook singles as well as the software to create enhanced ebooks. The company is currently engaged in both publishing and software development, but as they raise funding and grow, must decide whether to focus on one or the other.Starting at €8.20