IESE (España)
-
Grupo Velázquez
Mozo, Enrique; Gallo, Miguel ÁngelCase DG-1241StrategyEl fundador del grupo familiar Velázquez logró un extraordinario desarrollo de sus empresas a lo largo de casi treinta años. Pero su dedicación a los negocios fue en detrimento del tiempo y esfuerzo empleados en la educación de sus tres hijos. A la muerte del fundador, heredaron sus hijos y uno de ellos, Lorenzo, se hizo cargo de la dirección ejecutiva del grupo. Lorenzo continuó con cierto éxito los negocios familiares, al tiempo que llevaba un ...Starting at €8.20
-
Grupo Velázquez
Mozo, Enrique; Gallo, Miguel ÁngelCase DG-1241-EStrategyThe founder of the Velázquez family group achieved an extraordinary level of development for its companies over a period of almost 30 years. But his devotion to the businesses was in detriment to the time and effort spent on bringing up his three children. On the founder's death, his children inherited the group, and one of them, Lorenzo, took over its executive management. Lorenzo continued to manage the family business with a certain degree of...Starting at €8.20
-
Xing AG: Securing Leadership in the European Online Social Networking Market
Kaganer, Svetlana; Sieber, Sandra; Ferraro, FabrizioCase SI-173-EInformation TechnologiesThe case explains how the German-based professional social networking site Xing was trying to figure out how to compete against its US competitor LinkedIn for the dominance of the European market in 2009. It was facing a series of land marking decisions, ranging from a revision of its pricing scheme to the expansion into business to business operations.Starting at €8.20