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AMC Networks Inc.: The Walking Dead Problem
Ram SubramanianCase IVEY-9B18M203-EStrategyIn August 2017, AMC Networks Inc. (AMCN), a New York City–based cable television provider, faced a lawsuit from the creative talent behind the hit show The Walking Dead. The lawsuit charged that AMCN used its vertical integration into content development to reduce the profits available for distribution to participants. For AMCN, which was originally a content distributor, expanding into content creation through its AMC Studios had several benefit...Starting at €8.20
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eBay Inc.: The Portfolio Decision
Ram SubramanianCase IVEY-9B20M113-EStrategyIn January 2019, eBay Inc. (eBay), a California-based e-commerce company, faced an activist campaign centred on its portfolio of businesses. Elliott Management Corporation, the hedge fund leading the campaign, believed that StubHub and Classifieds, two ofStarting at €8.20
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JetBlue Technology Ventures: Bringing External Innovation In House
Burgelman, Robert; Golden, Joseph N.; Sridharan, AmitCase SGSB-E660-EEntrepreneurshipSince its founding in the late 1990s, JetBlue Airways has been known as an innovator in the U.S. airline industry. This case explores how in the mid- to late-2010s, JetBlue sought to drive further innovation by setting up a corporate venture capital arm. Led by Bonny Simi, a long-time JetBlue executive, commercial airline pilot, former U.S. Olympian, and Stanford alumna, JetBlue Technology Ventures (JTV) seeks to bring external innovation in ho...Starting at €8.20
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Infosys Consulting in 2006: Leading the Next Generation of Business and Information Technology Consulting - Teaching note
Burgelman, Robert; Capur, AneeshaCase SGSB-SM151TN-EStrategyThis case describes Infosys Technologies’ approach to growing the company by expanding its service offerings; moving up the value chain to offer higher end consulting services; improving its brand equity and recognition as a global company; increasing revenue through repeat business from the company’s client base and entering client relationships earlier in the lifecycle by defining problems and identifying solutions before implementing the solut...Starting at €8.20
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Etsy: A B Corp Start-Up Takes on Amazon
Ram SubramanianCase IVEY-9B16M074-EStrategyAWARD WINNING CASE - This case was one of the winners of the 2016 John Molson MBA Case Writing Competition. When Etsy proceeded with an initial public offering on the New York Stock Exchange in April 2015, it was the second U.S. company to go public as a certified B Corporation. Etsy’s status as a B Corporation meant that social responsibility was ingrained in its mission. However, as an online marketplace for artisanal goods, Etsy faced a number...Starting at €8.20
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Viacom, Inc.: Corporate Governance in a Controlled Company
Ram SubramanianCase IVEY-9B17M036-EStrategyViacom, Inc., a New York City-based media company, owned Paramount Pictures and popular television channels such as MTV, Comedy Central, and Nickelodeon. Viacom was controlled by Sumner Redstone and run by his hand-picked second in command. In 2016, the 92-year-old Redstone, facing a claim of mental incompetency because of his advanced age, stepped down from his role as executive chair of the board. This led to several issues regarding corporate ...Starting at €8.20
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First Solar: The Module Recycling Opportunity
Ram SubramanianCase IVEY-9B16M042-EStrategyIn 2014, the vice-president and director of recycling at the Arizona-based First Solar, Inc., the world's leading solar energy company, was considering a business plan to convert its solar panel recycling initiative from a cost centre to a profit-making business. Although the company pre-funded the recycling of photovoltaic solar panels by adding the recycling cost to the end-customers’ purchase price, Europe had recently enacted laws requiring t...Starting at €8.20
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The Mid-Atlantic Permanent Medical Group: Spreading the Integrated Care Delivery Model
Burgelman, Robert; Liu,Mimi; Shafir, ZivCase SGSB-SM319-EStrategyThis case continues the story of Dr. Robert Pearl, who had guided the Permanente Group of Northern California through challenging years in the health care industry. While Kaiser Permanente had a long history and well-established reputation on the West Coast, creating a profitable health care system in the mid-Atlantic region proved difficult for a number of reasons. For one, Kaiser Permanente had not made a mindful transfer of the history, cultur...Starting at €8.20
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Infosys Consulting in 2021-2022: The Evolution Continues
Burgelman, Robert; Joshi, RajCase SGSB-SM358-EStrategyInfosys Consulting was known for delivering innovative consulting services to some of the world’s most complex companies. Launched in 2004 as a separate subsidiary, Infosys Consulting was integrated into a new business unit within its parent company in 2011. This case study examines strategic and operational decisions the global leader in consulting and technology faced in growing the increasingly commoditized—and competitive—systems integration ...Starting at €8.20
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Autodesk 2022: A Future Delivered?
Burgelman, Robert; Joshi, RajCase SGSB-SM360-EStrategyAutodesk’s new CEO launched three strategic initiatives that would transform the company into a global leader in software products and services for architecture, engineering, and construction. The company would be a customer-centric organization, with the new technologies and apps its customers demanded. How would the company meet the challenge of customer expectations—and their fears about shifting to cloud-native solutions? After all, differe...Starting at €8.20