IESE (España)
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Innovando a través de la participación de las Organizaciones de Sociedad Civil (OSC): El Programa de VIH/SIDA
Garrison J.; Abreu, A.; Sánchez, J.; Rosenmöller, MagdaCase P-1000Service and Operations ManagementEl caso aborda la problemática en el proceso de desarrollo e implementación del Programa Nacional de lucha contra el SIDA (Síndrome de Inmunodeficiencia Adquirido) y las ETS (Enfermedades de Transmisión Sexual) en Brasil, que contó con el fuerte protagonismo de las ONG (Organizaciones No Gubernamentales) en las actividades de prevención y apoyo en el tratamiento, en función de su gran efectividad y facilidad de llegada en los grupos de alto riesg...Starting at €8.20
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Sky Airline: Business Model Transformation and Future Challenges
Tarzijan, Jorge; Koliatic, Matko; Ricart, Joan EnricCase SM-1682-EDecision Analysis, Innovation and Change, Leadership and People Management, Service and Operations Management, StrategySky Airline (Sky or the Company) had a traditional Full Service Carrier (FSC) business model (BM), under which the Company was struggling financially, mainly because it was competing with a more efficient airline: LATAM, the leader in the aviation industry in South America. To differentiate from competition and take advantage of value migration in the industry, Sky transformed its FSC model into a low cost carrier model (LCC). The transformation ...Starting at €8.20
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Innovating through the participation of Civil Society Organizations (CSOs): the Aids/HIV Program
Garrison J.; Abreu, A.; Sánchez, J.; Rosenmöller, MagdaCase P-1000-EService and Operations ManagementThis case analyzes the problems encountered in the development and implementation of the national program to fight AIDS (Acquired Immune Deficiency Syndrome) and STDs (Sexually Transmitted Diseases) in Brazil, with high levels NGO involvement in activities of prevention and treatment support, thanks to their great effectiveness and capacity to reach high-risk groups. It describes the process of rapid growth and development of AIDS-related NGOs, w...Starting at €8.20