IESE (España)
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Progress Technologies
Pijoan, D.; Baucells Alibés, ManelCase AD-253-EDecision Analysis, EconomicsA manager wants to estimate the sales volume for next year using a list of current and potential customers. For each customer, he has the possible sale and the probability of such sale.Starting at €8.20
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Gas Natural: Improving the Profitability of Servigas (Portuguese Version, Portugal)
Guitart, Iván; Rocha e Oliveira, PauloCase M-1234-PPMarketing, Service and Operations ManagementMarta Muriel has recently been promoted to director of residential natural gas service with the mandate of boosting profits for the company's home maintenance services, Servigen. She and her team have designed four measures, among others, that involve a trade-off between cost reduction and improvements in service quality. Now she has to decide which ones to actually implement based on their impact on the company's bottom line.Starting at €8.20
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Gas Natural: Improving the Profitability of Servigas (Portuguese Version, Brazil)
Guitart, Iván; Rocha e Oliveira, PauloCase M-1234-PBMarketing, Service and Operations ManagementMarta Muriel has recently been promoted to director of residential natural gas service with the mandate of boosting profits for the company's home maintenance services, Servigen. She and her team have designed four measures, among others, that involve a trade-off between cost reduction and improvements in service quality. Now she has to decide which ones to actually implement based on their impact on the company's bottom line.Starting at €8.20
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Tecnologías del progreso
Pijoan, D.; Baucells Alibés, ManelCase AD-253Decision Analysis, EconomicsUn gerente de área quiere estimar las ventas del próximo año a partir de un listado de clientes potenciales y actuales. Para cada cliente se acompaña la venta posible, y la probabilidad de dicha venta.Starting at €8.20
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Gas Natural: mejorando la rentabilidad de Servigas
Guitart, Iván; Rocha e Oliveira, PauloCase M-1234Marketing, Service and Operations ManagementMarta Muriel ha sido promocionada recientemente a directora de servicios residenciales con la tarea de mejorar la rentabilidad del servicio de mantenimiento domiciliario de la compañía, Servigas. Junto con su equipo evalúa cuatro propuestas que involucran tanto la reducción de costes como modificaciones en la calidad del servicio. Cada una de las acciones a seguir debe mantenerse en línea con los objetivos estratégicos de la compañía.Starting at €8.20
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Gas Natural: Improving the Profitability of Servigas
Guitart, Iván; Rocha e Oliveira, PauloCase M-1234-EMarketing, Service and Operations ManagementMarta Muriel has recently been promoted to director of residential natural gas service with the mandate of boosting profits for the company's home maintenance services, Servigen. She and her team have designed four measures, among others, that involve a trade-off between cost reduction and improvements in service quality. Now she has to decide which ones to actually implement based on their impact on the company's bottom line.Starting at €8.20