IESE (España)
- Case
Alcatel-Lucent: Marketing the Cell Phone as a Mobile Wallet
Collection: IESE (España)Ref.: M-1279-EPublished: May 2, 2012Format: pdfPages: 25Language: English - Case
Komatsu: The Rise of a Service-Dominant Logic
Collection: IESE (España)Ref.: M-1328-EPublished: Mar 4, 2015Format: pdfPages: 16Language: English - Case
Investing in Special Situations: SEACOR Marine Holdings
Collection: IESE (España)Ref.: C-798-EPublished: Oct 5, 2020Format: pdfPages: 17Language: English