IESE (España)
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FC Barcelona: más que un club, más que datos
Zamora, Javier; Sastre Boquet, Isaac; Ana María ViletCase SI-206Information Technologies, Innovation and Change, StrategyA finales de la década de 2010, el Fútbol Club Barcelona se había convertido en uno de los clubs deportivos más importantes del mundo, cuyo éxito deportivo se acompañaba de unos ingresos que habían crecido a mucho en poco tiempo, rozando la cifra de los 1000 millones de euros. La organización del club había ido creciendo y adaptándose, a veces con dificultades, a la nueva realidad del fútbol, un gigantesco negocio global que ya no podía gestionar...Starting at €8.20
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FC Barcelona: More Than a Club, More Than Data
Zamora, Javier; Sastre Boquet, Isaac; Ana María ViletCase SI-206-EInformation Technologies, Innovation and Change, StrategyBy the late 2010s, FC Barcelona had become one of the most important sports clubs in the world, whose success on the field was accompanied by an income that had grown in leaps and bounds and was approaching ?1 billion. The club's organization had grown and adapted, sometimes with difficulty, to the new reality of football. This was now a gigantic global business that could no longer be managed as it had back when the club won its first European C...Starting at €8.20
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Tramsa Mobility en dificultades: enfrentándose a un ciberataque (A)
Valor Sabatier, Josep; Zamora, Javier; Pérez Balaguer, Jesús; Sastre Boquet, IsaacCase SI-208Information Technologies, Leadership and People ManagementEn verano de 2020, Tramsa Mobility, un transportista español que operaba varias concesiones de las administraciones públicas, fue víctima de un ataque de ransomware que amenazó seriamente la capacidad de la empresa para operar los miles de autobuses que daban servicio a algunas de las ciudades más grandes del país. El caso está dividido en tres subcasos, y describe cómo la empresa enfrentó la crisis, mostrando desafíos y dificultades distintas en...Starting at €8.20
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Tramsa Mobility on the Ropes: Dealing with a Cyberattack (A) (Portuguese Version, Brazil)
Valor Sabatier, Josep; Zamora, Javier; Pérez Balaguer, Jesús; Sastre Boquet, IsaacCase SI-208-PBInformation Technologies, Leadership and People ManagementIn summer 2020, Tramsa Mobility, a Spanish transportation carrier that operated several concession contracts from the administration, was victim of a ransomware attack that seriously threatened the ability of the company to operate the thousands of buses that gave service to some of the largest cities in the country. The case, broken up in three different parts, describes how the company dealt with the crisis, with new challenges and difficultie...Starting at €8.20
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Tramsa Mobility on the Ropes: Dealing with a Cyberattack (A)
Valor Sabatier, Josep; Zamora, Javier; Pérez Balaguer, Jesús; Sastre Boquet, IsaacCase SI-208-EInformation Technologies, Leadership and People ManagementIn summer 2020, Tramsa Mobility, a Spanish transportation carrier that operated several concession contracts from the administration, was victim of a ransomware attack that seriously threatened the ability of the company to operate the thousands of buses that gave service to some of the largest cities in the country. The case, broken up in three different parts, describes how the company dealt with the crisis, with new challenges and difficultie...Starting at €8.20