IESE (España)
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Sinpasa (A)
Pons, J. M.; Segarra, José Antonio; Vila, VictorianoCase M-1016MarketingEl nuevo jefe de ventas de la zona norte de España de una empresa de suministros de papelería técnica se plantea cómo preparar su entrada a la vista de unos pobres resultados.Starting at €8.20
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Netflix: liderando con una cultura corporativa única
Lee, Yih-Teen; Sastre Boquet, IsaacCase DPO-810Innovation and Change, Leadership and People ManagementA pesar de sus disruptivas peculiaridades - ausencia de políticas de aprobación de gasto o de vacaciones, feedback constante y visible por todos los miembros de la organización, y exigentes objetivos de rendimiento - la cultura de Netflix ha arrojado grandes resultados a lo largo de las décadas de los 2000 y los 2010. Efectivamente, durante este período Netflix se anticipó, incluso lideró, de forma exitosa muchas de las disrupciones que han afect...Starting at €8.20
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Victorinox: 125 años dando la talla
Jamro, Konrad; Cardona Soriano, Pablo; Lee, Yih-TeenCase DPO-202Innovation and Change, Leadership and People ManagementCon 125 años de experiencia y unos valores únicos, Victorinox parecía estar preparada para sobrevivir a la crisis económica mundial que se hizo patente en otoño de 2008. A finales del verano de 2009, antes de la reunión del Consejo de Administración de la empresa, su CEO, Karl Elsener Jr., de 51 años, se preguntaba si darían resultado las medidas tomadas hasta entonces para luchar contra la crisis, teniendo en cuenta que esta era más amplia y pro...Starting at €8.20
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Netflix: Leading With a Unique Corporate Culture
Lee, Yih-Teen; Sastre Boquet, IsaacCase DPO-810-EInnovation and Change, Leadership and People ManagementDespite its disruptive peculiarities --no formal expenses or vacation policies, constant publicly visible feedback throughout the organization, and exacting performance targets-- Netflix's culture, throughout the 2000s and 2010s, yielded impressive results. Indeed, during this period, Netflix successfully anticipated, even pioneered, many of the disruptions impacting the media industry. What began as a movie rental service of physical media like ...Starting at €8.20
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Victorinox: 125 Years in the Cutting Edge
Jamro, Konrad; Cardona Soriano, Pablo; Lee, Yih-TeenCase DPO-202-EInnovation and Change, Leadership and People ManagementWith 125 years of experience and a unique set of values, Victorinox seemed to be well prepared to survive the worldwide economic crisis, which became evident in the fall of 2008. At the end of the summer of 2009, before the brand board meeting, 51 year-old Carl Elsener Jr., the CEO of the company, was wondering whether the measures taken so far to fight back the crisis would work, taking into account that the current crisis was much deeper and wi...Starting at €8.20
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Japan Tobacco International (JTI): Achieving Excellence through Diversity
Lee, Yih-Teen; Poelmans, StevenCase DPO-364-ELeadership and People ManagementThe case describes how Japan Tobacco International (JTI) managed the cultural diversity in the company as well as the process of postmerger integration with Gallaher. It demonstrates that diversity can be a natural part of a company and how diversity can be managed through clear leadership from the top and a well-designed system for human resources management. It also raises questions on how to leverage diversity to make the company more innovati...Starting at €8.20