IESE (España)
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The Larsen Company (A): A purchasing decision
Velilla, Manuel; Palencia, LuisCase ASN-100-EDecision AnalysisThe Larsen Company is a small furniture manufacturing company in Norway. Its purchasing manager has to decide which one of two offers to accept, one from its traditional supplier (small and reliable but offering declining quality) or another from a larger supplier (2% more expensive, offering slightly higher quality, and able to serve higher volumes). Other factors are the incentive system of the purchasing manager, the relation between the owner...Starting at €8.20
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The Larsen Company (B): What ChatGPT would do
Velilla, Manuel; Palencia, LuisCase ASN-101-EInformation TechnologiesThe Larsen Company (B) case provides the answer that ChatGPT 4.0 gives to the question posed in the Larsen Company (A) case and to some additional prompts.Starting at €5.74
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La empresa Larsen: Una decisión de compra
Velilla, Manuel; Palencia, LuisCase ASN-100Decision AnalysisLa empresa noruega Larsen es un fabricante de muebles de tamaño mediano. Su directora de compras tiene que decidirse entre dos ofertas, una de su proveedor tradicional (pequeño y fiable pero cuya calidad ha decaído) y otra de un proveedor más grande (un 2% más caro, pero con una calidad ligeramente superior y capaz de servir pedidos de mayor volumen). Otros factores son el sistema de incentivos de la directora de compras, la relación entre los pr...Starting at €8.20
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The Managerial Dilemma of E-Toll Route Implementation in South Africa
Ntoi, Hlompho; Thomas, Lawrence; Vilà, JoaquimCase SM-1643-EDecision Analysis, Innovation and Change, StrategyIn 2007, South African National Roads Agency Ltd (SANRAL) decided to introduce a radical and advanced urban tolling system called the Gauteng Freeway Improvement Project (GFIP). The project entailed the expansion of the province's single-direction three-lane highways to single-direction five-lane routes. Large toll gantries were to be built in order to process usage data as a means of billing users electronically via a strict user pay system. P...Starting at €8.20