IESE (España)
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Supera Capital: How to Make the Most of a Portfolio Company's Growth Potential: Balancing the Investment Period Against the Life Cycle of a Private Equity Fund
Liechtenstein, Heinrich; Marti Erfurt, Mark; Kolarova, LenkaCase F-988-EEntrepreneurship, Finance, StrategyPhillipe Cera, Managing Partner, had been with SUPERA CAPITAL, a leading private equity firm in Southern European countries, since 2000. In early February 2021, Phillipe was reviewing the historical performance of Cecilia, a portfolio company producing strollers and baby accessories. Phillipe wanted to make sure that the value created in the company was unlocked at the right moment. There could be potentially a lot of value at stake, given that S...Starting at €8.20
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Caesar's Entertainment: apostando por la inteligencia artificial
Villanueva, Julian; González, Jorge; Balmaseda, CarmenCase M-1373Business Ethics and Corporate Social Responsibility, Innovation and Change, Marketing, Service and Operations Management, StrategyA mediados deL 2018, Mark Frissora, CEO y presidente de Caesars Entertainment, presentaba los resultados de la compañía. Esta había salido fortalecida de la grave crisis que sufrió en el 2015. Como uno de los pilares del crecimiento, Frissora había apostado por dotar a su famosa estrategia de marketing basada en los datos de nuevas herramientas de inteligencia artificial (IA) y machine learning (ML). Aún quedaba mucho camino por recorrer, pero lo...Starting at €8.20
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Supera Capital - Teaching Note: How to Make the Most of a Portfolio Company's Growth Potential: Balancing the Investment Period Against the Life Cycle of a Private Equity Fund
Liechtenstein, Heinrich; Marti Erfurt, Mark; Kolarova, LenkaTeaching Note FT-130-EEntrepreneurship, Finance, StrategyPhillipe Cera, Managing Partner, had been with SUPERA CAPITAL, a leading private equity firm in Southern European countries, since 2000. In early February 2021, Phillipe was reviewing the historical performance of Cecilia, a portfolio company producing strollers and baby accessories. Phillipe wanted to make sure that the value created in the company was unlocked at the right moment. There could be potentially a lot of value at stake, given that S...Starting at €0.00