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Olivia Baker recibe un e-mail
Ruizalba, José Luis; Las Heras, Mireia; Chinchilla, NuriaCase DPO-251Entrepreneurship, Leadership and People ManagementOlivia sigue con sus planes de expansión, pero sin tener demasiado en cuenta a uno de los miembros de su equipo, George Foster, que fue el que la ayudó en sus inicios. Olivia ha personalizado demasiado su empresa, de forma que no delega y concentra en ella todo el poder, con las debidas consecuencias y sin dar protagonismo al resto del equipo.Starting at €8.20
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Beyond Meat: Changing Customer Behaviour in Food Consumption
Chris Laszlo; Katherine Gullett; Peter Rezk; Nilesh RautCase IVEY-9B19A053-EEntrepreneurship, MarketingIn 2014, the founder and chief executive officer of Beyond Meat, Ethan Brown, reflected on the question that had led him to start the company: “How difficult can it be to change what you eat for dinner?” The small start up based in Los Angeles, California, had faced considerable challenges in changing customer perceptions and attitudes since it was founded in 2009. Its intention was to address both health and environmental problems related to mea...Starting at €8.20
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Olivia Baker Reacts to Geroge
Ruizalba, José Luis; Chinchilla, Nuria; Las Heras, MireiaCase DPO-252-EBusiness Ethics and Corporate Social Responsibility, Entrepreneurship, Leadership and People ManagementOlivia Baker and her team expand the business group with new initiatives. However, the evolution of the business gives rise to obstacles and tensions between her and the people in her trusted inner circle, such as George Foster. This makes her wonder whether to continue as usual or to change her strategy.Starting at €8.20
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Pyramyd Air: Looking through the Scope of Values
Chris Laszlo; Katherine GullettCase IVEY-9B13C038-ELeadership and People ManagementPyramyd Air, a small and growing online airgun retailer serving the shooting community, wants to broaden its sustainability practices from its current internal initiatives in order to communicate an even stronger value proposition: sustainability isn’t just about recycling and efficiency, it is about a thriving environment leading to more engaged employees and more loyal premium customers. Though the airgun industry is not by its nature built on ...Starting at €8.20
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Centric Consulting Cleveland: Staying True to Core Values
Katherine Gullett; Chris Laszlo; Honghui LiuCase IVEY-9B18C033-ELeadership and People ManagementCentric Cleveland was a business unit of Centric Consulting, a full-service management consulting and technology solutions firm. The firm had been founded with the intention of being different from other consulting firms with regard to building internal and external relationships, developing and supporting employees, adjusting for work-life balance, and being devoted to community service. But in 2015, Centric Cleveland was experiencing rapid grow...Starting at €8.20
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Storehouse Tea: Cultivating Options for Growth
Chris Laszlo; Katherine Gullett; Stephanie HagenCase IVEY-9B18M202-EEntrepreneurship, StrategyIn January 2017, the owner and founder of Storehouse Tea based in Cleveland, Ohio, was considering the company’s next move. Storehouse Tea focused on providing organic, fair trade certified teas, and the founder was committed to operating her business in a way that would have a positive impact in the world by providing work to local refugees. However, she wondered how she could scale this impact. Among her options, she could introduce product ext...Starting at €8.20
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Olivia Baker Got an E-mail
Ruizalba, José Luis; Las Heras, Mireia; Chinchilla, NuriaCase DPO-251-EEntrepreneurship, Leadership and People ManagementOlivia continues with her expansion plans, but she gives little regard to one of the members of her team, George Foster, who helped her at the beginning. Olivia has personalized her business too much, to the extent that she does not delegate and has all of the power, with the consequences this entails. She does not share responsibility with the rest of the team.Starting at €8.20
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Olivia Baker: la resolución
Ruizalba, José Luis; Las Heras, Mireia; Chinchilla, NuriaCase DPO-253Business Ethics and Corporate Social Responsibility, Knowledge and Communication, Leadership and People ManagementEn la parte D del caso sobre Olivia Baker, se detalla la evolución de la relación entre esta y George, una persona esencial de su equipo con el que ha tenido algunas diferencias. Parte de la solución a esta mala relación es reestructurar el equipo directivo, dado el crecimiento del grupo. Ante la crisis, decide pedir consejo a un consultor experto.Starting at €8.20
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Olivia Baker: The Resolution
Ruizalba, José Luis; Las Heras, Mireia; Chinchilla, NuriaCase DPO-253-EBusiness Ethics and Corporate Social Responsibility, Knowledge and Communication, Leadership and People ManagementIn part D of Olivia Baker's case study, details are given of the evolution of her relationship with George, a key member of her team with whom she has had her differences. Part of the solution to this strained relationship is to restructure the management team, given the growth of the group. Confronted with this crisis, she decides to seek the advice of an expert consultant.Starting at €8.20
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Olivia Baker reacciona
Ruizalba, José Luis; Chinchilla, Nuria; Las Heras, MireiaCase DPO-252Business Ethics and Corporate Social Responsibility, Entrepreneurship, Leadership and People ManagementOlivia Baker y su equipo van ampliando su grupo empresarial con nuevas iniciativas. No obstante, la evolución del negocio produce trabas y tensiones entre ella y las personas de su confianza, como George Foster. Esto hace que se pregunte si debe seguir igual o cambiar la estrategia.Starting at €8.20