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Disruptive Innovation for Social Change (Spanish version)
Christensen, Clayton M.; Baumann, Heiner; Ruggles, Rudy; Sadtler, Thomas M.Article HBS-R0612EStrategyHow should executives think about corporate social responsibility? and Why is it that the billions of dollars invested in social sector institutions haven't begun to solve our basic problems? Both articles have smart, original things to say about how business leaders can make a real difference. A company that aligns its strategy with its CSR to invest in disruptive social sector innovations might change the world.Starting at €8.20
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What Are Business Models, and How Are They Built?, Module Note (Spanish version)
Christensen, Clayton M.; Johnson, Mark W.Case HBS-615S01Service and Operations ManagementStarting at €8.20
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Discovery Skill #3: Observing-How Watching Your Customers, Other Companies, and the World Around You Can Lead to Game-Changing Innovation
Dyer, Jeffrey H.; Gregersen, Hal B.; Christensen, Clayton M.Book Chapter HBS-8372BC-EKnowledge and CommunicationDelivery-driven leaders often become so consumed by the pressures of running an organization that they never pause to take a look at what's going on around them. But disruptive innovators like Ratan Tata, creator of the Nano car, whose journey of discovery is described in this chapter, are constantly on the lookout for jobs people need to get done and workarounds, or partial solutions, that can be the answers to everyday problems. In this chapter...Starting at €8.20
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Chick-fil-A: Sandwiches and cultural wars (B)
de la Cierva, Yago; Notario, EduardoCase DPO-736-EBusiness Ethics and Corporate Social Responsibility, Knowledge and Communication, Leadership and People Management, StrategyThe American fast-food chain Chick-fil-A suffered several boycotts promoted by LGTBQ+ organizations after the CEO's public comments regarding his religious background and because of the company's financial support to organizations lobbying against legal recognition of same-sex marriage. The following years, the company kept growing and, at the same time, its reputation was affected. What to do next?Starting at €5.74
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Boeing 737 MAX: ¿La seguridad, lo primero
de la Cierva, Yago; Villegas, CarolinaCase DPO-739Knowledge and Communication, Leadership and People Management, StrategyEn marzo del 2019, el segundo accidente mortal de un Boeing 737 MAX, el modelo renovado actualizado del avión más vendido de la historia de la aviación, desencadenó una crisis corporativa sin precedentes en el gigante norteamericano de la aeronáutica. El caso revisa la respuesta de Boeing y las reacciones de los distintos stakeholders (víctimas, clientes, empleados, reguladores y, medios de comunicación), desde el momento del accidente hasta que,...Starting at €8.20
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Campuses as "Hunting Grounds": Documenting the Sex Assault Crisis at American Universities
Guzik, Paulina; de la Cierva, YagoCase DPO-784-EBusiness Ethics and Corporate Social Responsibility, Knowledge and Communication, MarketingLast decade, the number of sexual assaults in American campuses reached a peak, to the point that President Barak Obama spoke of a "national crisis". The case collects four episodes that happened in four different campus of prestigious universities, in order to get a better picture of how stakeholders react, and how university administration should respond.Starting at €8.20
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Disney World and the Alligators (A) (Portuguese Version, Brazil)
García Guillén, Carlos; Pacheco Barceló, Leyre; Rodríguez Medina, Ignacio; Sastre Ortega, Ana; de la Cierva, YagoCase DPO-737-PBCorporate Governance, Knowledge and Communication, Leadership and People ManagementDisney World resort in Orlando, USA, suffered a crisis when a toddler was taken by an alligator and disappeared inside a pond. The event happened when the senior management was in Shanghai for the inauguration of the new thematic park in China.Starting at €8.20
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Chick-fil-A: Sandwiches and Culture Wars (A and B) - Teaching Note
de la Cierva, YagoTeaching Note DPOT-115-EBusiness Ethics and Corporate Social Responsibility, Knowledge and Communication, Leadership and People Management, StrategyThe American fast-food chain Chick-fil-A suffered several boycotts promoted by LGTBQ+ organizations after the CEO's public comments regarding his religious background and because of the company's financial support to organizations lobbying against legal recognition of same-sex marriage. The following years, the company kept growing and, at the same time, its reputation was affected. What to do next?Starting at €0.00
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Rekindling the Online Grocery Market (Spanish version)
McDonald, Rory; Christensen, Clayton M.; Yang, Robin; Hollingsworth, TyCase HBS-617S07StrategyMore than a decade after the high-profile failures of several early online grocers, grocery remains the largest single U.S. retail category and one of the few that has not yet migrated online. Amazon began testing its grocery-delivery service, AmazonFresh, in Seattle, in 2007; five years later, the company has made significant progress. The case traces the evolution of AmazonFresh's business model and describes the operating capabilities necessar...Starting at €8.20
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The Boeing 737 MAX: People Before Profits
de la Cierva, Yago; Villegas, CarolinaCase DPO-739-EKnowledge and Communication, Leadership and People Management, StrategyIn March 2019, the second fatal crash of a Boeing 737 MAX, the renewed model of the best-selling aircraft in history, triggered an unprecedented corporate crisis for the American aeronautics giant. The case reviews Boeing's response and the reactions of various stakeholders (victims, customers, employees, regulators, the media), from the time of the accident until the company's decision to withdraw the model in November 2020.Starting at €8.20