IESE (España)
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Boeing 737 MAX: ¿La seguridad, lo primero
de la Cierva, Yago; Villegas, CarolinaCase DPO-739Knowledge and Communication, Leadership and People Management, StrategyEn marzo del 2019, el segundo accidente mortal de un Boeing 737 MAX, el modelo renovado actualizado del avión más vendido de la historia de la aviación, desencadenó una crisis corporativa sin precedentes en el gigante norteamericano de la aeronáutica. El caso revisa la respuesta de Boeing y las reacciones de los distintos stakeholders (víctimas, clientes, empleados, reguladores y, medios de comunicación), desde el momento del accidente hasta que,...Starting at €8.20
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The Boeing 737 MAX: People Before Profits
de la Cierva, Yago; Villegas, CarolinaCase DPO-739-EKnowledge and Communication, Leadership and People Management, StrategyIn March 2019, the second fatal crash of a Boeing 737 MAX, the renewed model of the best-selling aircraft in history, triggered an unprecedented corporate crisis for the American aeronautics giant. The case reviews Boeing's response and the reactions of various stakeholders (victims, customers, employees, regulators, the media), from the time of the accident until the company's decision to withdraw the model in November 2020.Starting at €8.20
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Investing in Special Situations: SEACOR Marine Holdings
Badia, Marc; Serra, Claudia; Nance, ChristopherCase C-798-EAccounting and Control, FinanceMarc is a professional investor focused on special situations. He must decide whether to invest in Seacor Marine Holdings (SMHI), an offshore services company that was recently spun off from Seacor Holdings. Marc has compiled enough public information to perform a full fundamental analysis of the company. The case puts special emphasis in the understanding of the spin-off economics, the cyclical nature of the industry and the valuation of assets ...Starting at €8.20