HBSP (USA)
-
Via Verde
Segel, Arthur I; Retsinas, Nicolas P.; Berkman, Philip; Liu, Sean; Katseff, Jared; Tuli, ShawnCase HBS-214105-EFinanceDevelopers Jonathan Rose and Adam Weinstein were trying to determine which of three proposals to submit to the city of New York in response to a RFP to create an affordable housing project in the South Bronx. The site, referred to as Via Verde, was a 1.5-acre triangular brownfield in one of the poorest neighborhoods in New York City. It was 2006 and the housing market was peaking but had not yet crashed. Both Rose and Weinstein were experienced d...Starting at €8.20