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TopCoder (B)
Lakhani, Karim R.; Lonstein, Eric; Pokrywa, Stephanie HealyCase HBS-612044-EKnowledge and CommunicationTopCoder develops software for clients through online tournaments, drawing from a community of 275,000 people. The case provides an update on TopCoder's growth and resulting changes in its platform and business model. Specifically, its decision to virtualize the project management role. Issues related to the scalability, profitability and growth of this approach are explored. This case is accompanied by a Video Short that can be shown in class o...Starting at €5.74
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Freelancer, Ltd.
Stanton, Christopher; Lakhani, Karim R.; Hoffman, Jennifer L.; Hyun Paik, Jin; Cohodes, NinaCase HBS-820075-EKnowledge and CommunicationOver the course of the 2010s, the rapid advancement of mobile technologies and the rise of online freelancing platforms seemed to portend a radical transformation of labor markets into on-demand, flexible talent pools. Even though several Fortune 500 companies-including Microsoft, Samsung, and General Electric-embraced digital labor solutions, enterprise adoption lagged far behind smaller businesses and startups. Despite the promising potential b...Starting at €8.20
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Why Rookie CEOs Outperform
Harvard Business ReviewArticle HBS-F2101A-EKnowledge and CommunicationExperienced executives rely too much on old playbooks PLUS the downside of creative superstars, a better way to manage virtual queues, and more.Starting at €8.20
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InnoCentive.com (A)
Lakhani, Karim R.Case HBS-608170-EKnowledge and CommunicationInnoCentive.com, a firm connecting R&D labs of large organizations to diverse external solvers through innovation contests, has to decide if they will enable collaboration in their community. Case covers the basics of a distributed innovation system works and the advantages of having external R&D. Links how concepts of open source are applied to a non-software setting. Describes the rationale for participation by solvers in innovation contests an...Starting at €8.20
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Experimentation at Yelp
Bojinov, Iavor; Lakhani, Karim R.Case HBS-621064-EKnowledge and CommunicationStarting at €8.20