HBSP (USA)
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BYJU'S The Learning App
Kim, John Jong-Hyun; Tahilyani, RachnaCase HBS-317048-EStrategyBYJU'S The Learning App (BYJU's) is India's largest K-12 education app with about 300,000 annual paid subscribers. The mobile app uses a mix of video lessons and interactive tools to personalize learning for every student. Although there is room to grow exponentially in India, BYJU's decides to enter the U.S. and other English speaking international markets. It believes that United States has a large demand for "better learning", a strong digital...Starting at €8.20
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Connections Education: Shifting the Paradigm
Kim, John Jong-Hyun; Sesia, AldoCase HBS-317051-EStrategyThe online virtual learning (K-12) industry in 2017 remains an industry moving fast with many different players and stakeholders. While online virtual learning is beginning to make its way into school districts, it is far from being mainstream and a long way from full adoption. One company - Connections Education - is at the forefront of the movement. The case provides information on the company and the industry (historical and current as of 2017...Starting at €8.20