IESE (España)
- Case
Telefónica I+D
Collection: IESE (España)Ref.: DP-110Published: Apr 1, 1996Reviewed: May 24, 2017Format: PDFPages: 10Language: Spanish - Teaching Note
Telefónica I+D - Nota del Instructor
Collection: IESE (España)Ref.: DPT-4Published: Apr 1, 1996Format: PDFPages: 0Language: Spanish - Case
El Caserío: Brand Arquitecture
Collection: IESE (España)Ref.: M-1189-EPublished: Dec 7, 2005Format: PDFPages: 30Language: English - Case
Telefónica I+D
Collection: IESE (España)Ref.: DP-110-EPublished: Apr 1, 1996Reviewed: May 24, 2017Format: PDFPages: 10Language: English - Teaching Note
Telefónica I+D - Teaching note
Collection: IESE (España)Ref.: DPT-4-EPublished: Apr 1, 1996Format: PDFPages:Language: English - Technical Note
Del GRP al NRP: Un nuevo parámetro de medida de la eficacia de la publicidad en televisión
Collection: IESE (España)Ref.: MN-319Published: Oct 1, 1998Reviewed: Oct 1, 1998Format: PDFPages: 6Language: Spanish - Case
Ebe (A)
Collection: IESE (España)Ref.: SI-81Published: Jun 1, 1995Reviewed: Jun 1, 1995Format: PDFPages: 11Language: Spanish - Case
Juan Vila. Programador
Collection: IESE (España)Ref.: SI-79Published: Jun 1, 1995Reviewed: Jun 1, 1995Format: PDFPages: 3Language: Spanish - Case
Carolina Herrera
Collection: IESE (España)Ref.: M-936Published: Jan 1, 1994Reviewed: Jan 1, 1994Format: PDFPages: 29Language: Spanish - Case
Ferrovial: Una nueva identidad de marca para un nuevo modelo de negocio
Collection: IESE (España)Ref.: M-1258Published: Oct 13, 2011Format: PDFPages: 28Language: Spanish