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Lecciones de un secuestro
IESE InsightArticle ART-2275Knowledge and Communication, Leadership and People ManagementEl arquitecto mexicano Bosco Gutiérrez fue secuestrado el 29 de agosto de 1990. Sus fuertes convicciones y resiliencia le permitieron afrontar la incertidumbre y escapar 257 días después.Starting at €8.20
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Ambushed by Adversity
IESE InsightArticle ART-2275-EKnowledge and Communication, Leadership and People ManagementThe uncertainty, threats and uncontrollable situations faced by the average business person may never be as extreme as what the Mexican architect Bosco Gutiérrez went through. But his story of how he mustered the strength within himself to overcome his ordeal offers valuable lessons on how to keep your wits about you when you find yourself suddenly ambushed by adversity.Starting at €8.20
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Navigating the Realities of Emerging Markets
Kleinhempel, MatthiasArticle ART-2791-EBusiness Ethics and Corporate Social Responsibility, Leadership and People ManagementAll corporate compliance programs share a common feature: to ensure that the company obeys the law and that all organizational members behave ethically. However, multinational companies operating in a country like Mexico, for example, face issues very different from those of Germany -- a reality that many codes of conduct fail to recognize. The author's research on compliance programs in the emerging economies of Latin America reveals the special...Starting at €8.20
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Untapping Innovation
IESE InsightArticle ART-2795-EBusiness Ethics and Corporate Social Responsibility, Innovation and ChangeWhy do some innovations take off, while others languish? "Things cannot happen before their time," cautions Igal Aisenberg, a dairy farmer turned agricultural businessman who worked for Netafim, maker of drip irrigation systems. In this article he discusses the conflux of conditions that leads to the adoption of disruptive technology, and he underscores the importance of a business having social ends.Starting at €8.20
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IESE Insight. Número 11. Cuarto trimestre 2011
IESE InsightMagazine REV-25Economics, Entrepreneurship, Information Technologies, Innovation and Change, Leadership and People Management, Service and Operations Management, StrategyExisten mejores caminos para gestionar la carrera profesional que los que hemos seguido hasta ahora. Douglas T. Hall y Elana R. Feldman (Universidad de Boston) animan a las empresas a que ayuden a los empleados a alcanzar sus sueños y encuentren un significado a su vida personal y profesional. La profesora del IESE Mireia Las Heras describe varios recursos con los que impulsar el desarrollo profesional y personal en nuestras empresas: flexibilida...Starting at €22.00
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Restoring Japan: Abenomics
Mas, Núria; Sastre Boquet, IsaacCase ECON-421-EEconomicsThe case presents Prime Minister Shinzo Abe, whose economic policies, nicknamed "Abenomics," aim to remedy the economic malaise Japan has suffered since the 1990s. The case then jumps back to that era and describes the circumstances that surrounded the beginning of this "lost decade" and the actions of the Japanese authorities of the time in response to it. Those actions failed to prevent stagnation, which has plagued the Japanese economy ever si...Starting at €8.20
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Santander-Serfín: Revitalizing the Payment Systems Business
Díez J.; Villanueva, Julian; Nueno, José LuisCase M-1190-EMarketingIn June 2001, Ramón Tellaeche, director of products and marketing at Banco Santander Serfín in Mexico, was considering the commercial strategy which the means of payments division should follow over the following months in order to achieve its ambitious commercial objectives. Marcial Portela, general manager of Grupo Santander's Americas Division, had set the objective of doubling the credit card market share in a year and a half, and capturing 2...Starting at €8.20
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Fukushima Daiichi Nuclear Power Station (NPS)
Kase, Kimio; Nonaka, Ikujiro; Independent Investigation CommissioCase SM-1579-EDecision Analysis, Knowledge and Communication, StrategyThe questions may largely fall into two categories: (1) Did Japan or PM Kan and his team cope well with the crisis (i.e., questions regarding efficiency and effectiveness)? And, perhaps more importantly, (2) Have lessons been learned that would help Japan prepare for other natural or man-made catastrophes (i.e., questions regarding learning and knowledge-creation)?Starting at €8.20
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El Agro Food Cluster en la región Central de Dinamarca (B)
Berrone, Pascual; Blázquez, María LuisaCase SM-1617Economics, Innovation and Change, StrategyEn el caso se describe una iniciativa en Jutlandia Central que consiste en un parque empresarial que aspira a convertirse en un (micro)clúster. Paul Cornillon, presidente del consejo del Danish Food Cluster, tiene que sacar adelante la iniciativa ahora que el clúster se ha lanzado oficialmente. Para la redacción del caso se han tomado como base datos ya publicados y entrevistas con miembros del Gobierno, el equipo gestor del Agro Food Park y otr...Starting at €5.74
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Myer and Flanagan (A): High-Stake Recruitment at the Top
Reiche, Sebastian; Akkan, ErenCase DPO-352-EBusiness Ethics and Corporate Social Responsibility, Leadership and People ManagementThis 2-case series focuses on the challenges of senior executive replacements at Australian department store Myer. In late spring of 2014, Myer was going through a major reshuffle of its senior management team. More than 20 senior managers had left the company over the past 2 years, and the exodus of some key members of the executive team was continuing. The turnover had accelerated after CEO Bernie Brookes decided in February 2014 to remain in h...Starting at €8.20