IESE (España)
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Películas «on-line» (A)
Rata, Cristina; Ariño, Miguel Angel; Baucells Alibés, ManelCase AD-277Decision Analysis, EconomicsEn este caso se presenta una situación de futuro en la que un proveedor de películas «on-line» debe negociar con un estudio la distribución de su película. La decisión se reduce a escoger entre dos posibles acuerdos de licencia: un precio fijo y un precio variable.Starting at €8.20
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Movies online (B)
Rata, Cristina; Ariño, Miguel Angel; Baucells Alibés, ManelCase AD-278-EDecision Analysis, EconomicsPart (B) describes how to fit a lognormal distribution to the five percentiles given in Part (A) of the case. Given this lognormal distribution, a straightforward Monte-Carlo simulation model can be implemented to find the alternative with the smallest expected cost.Starting at €5.74
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Movies online (A)
Rata, Cristina; Ariño, Miguel Angel; Baucells Alibés, ManelCase AD-277-EDecision Analysis, EconomicsA futuristic situation is envisioned where a provider of movies online has to negotiate with a studio the distribution of a movie. The decision boils down to the choice between two alternative license arrangements: a fixed payment and a variable payment. The variable payment requires the elicitation of the (continuous) probability distribution of sales by means of five percentiles.Starting at €8.20
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The Alas - Red Bull Project: X - Sports Challenges
Oliver, Daniel; Davila, AntonioCase DG-1503-EEntrepreneurshipThe Alas-Project case describes a sporting project that beat two world records: the longest distance and time flown in free fall. The case addresses the issue of valuing the project. In this case, Red Bull together with the Spanish Army sponsored the project putting a certain amount of money and resources to support the project. The question remains as to what was the value to the sponsors of the project. The case describes the project itself, th...Starting at €8.20
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Winning Strategies The Spanish Royal Tennis Federation
Oliver, Daniel; Davila, AntonioCase DG-1498-EService and Operations ManagementEl mismo que habíaSince 1995, Spain has had the most men tennis players on the ATP Top 100. The case presents the state of tennis in Spain in 2004 with the objective of having students analyze the different constituencies of a sport and how each one brings something to create success. The case can be used to analyze the sports industry or to go through an industry form an industrial organization perspective.Starting at €8.20
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Películas «on-line» (B)
Rata, Cristina; Ariño, Miguel Angel; Baucells Alibés, ManelCase AD-278Decision Analysis, EconomicsLa parte (B) del caso describe cómo ajustar una distribución lognormal a los cinco percentiles dados en la parte (A). Con esta distribución lognormal se puede llevar a cabo un sencillo modelo de simulación de Monte Carlo para averiguar la alternativa con el menor coste esperado.Starting at €5.74
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RACC - Circuit de Catalunya: Sports Infrastructure and Regional Promotion
Oliver, Daniel; Davila, AntonioCase DG-1512-EService and Operations ManagementThe case addresses the impact of sports on the local economy. It describes the business model of a race track with a focus on the managment of the Formula One Grand Prix. As is often the case, race tracks are not necessarily profitable and the Circuit de Catalunya has reached profitability because of its success in attracting spectators to its Formula One event. Government support is an important factor in the long term viability of a world cla...Starting at €8.20
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Movies online (A) (Chinese Version)
Rata, Cristina; Ariño, Miguel Angel; Baucells Alibés, ManelCase AD-277-ZHDecision Analysis, EconomicsA futuristic situation is envisioned where a provider of movies online has to negotiate with a studio the distribution of a movie. The decision boils down to the choice between two alternative license arrangements: a fixed payment and a variable payment. The variable payment requires the elicitation of the (continuous) probability distribution of sales by means of five percentiles.Starting at €8.20