IESE (España)
- Article
Un buen diagnóstico, el mejor remedio
Collection: IESE (España)Ref.: ART-1791Published: Jun 15, 2010Format: PDFPages: 7Language: Spanish - Case
Fibrex, S.A. (C)
Collection: IESE (España)Ref.: FH-550Published: Jun 1, 1995Reviewed: Jun 1, 1995Format: PDFPages: 1Language: Spanish - Case
Fibrex, S.A. (B)
Collection: IESE (España)Ref.: FH-549Published: Jun 1, 1995Reviewed: Jun 1, 1995Format: PDFPages: 7Language: Spanish - Technical Note
New Ways to Answer Old Questions: Conjoint Analysis Takes the Guesswork Out of Pharmaceutical Marketing Decisions
Collection: IESE (España)Ref.: MN-284-EPublished: Sep 15, 1993Format: PDFPages: 10Language: English - Case
Robert Krups GMBH & Co. KG: Brand Transfer into East Germany (A)
Collection: IESE (España)Ref.: M-926-EPublished: May 15, 1993Format: PDFPages: 20Language: English - Case
La apertura de la filial Lee Hetch Harrison en España
Collection: IESE (España)Ref.: FH-676Published: Mar 1, 2000Reviewed: Mar 1, 2000Format: PDFPages: 4Language: Spanish - Case
Fibrex, S.A. (A)
Collection: IESE (España)Ref.: FH-548Published: May 1, 1995Reviewed: May 1, 1995Format: PDFPages: 7Language: Spanish - Article
Beating Recession Fatigue Requires Right Diagnosis
Collection: IESE (España)Ref.: ART-1791-EPublished: Jun 15, 2010Format: PDFPages: 7Language: English - Technical Note
Nuevas formas de responder a las viejas preguntas: El análisis conjunto elimina la aleatoriedad de las decisiones de marketing del sector farmacéutico
Collection: IESE (España)Ref.: MN-284Published: Sep 15, 1993Format: PDFPages: 10Language: Spanish - Case
Robert Krups GMBH & Co. KG: Brand Transfer into East Germany (B)
Collection: IESE (España)Ref.: M-927-EPublished: May 15, 1993Format: PDFPages: 17Language: English