IESE (España)
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Wal-Mart's Value Creation
Krogh J.; Rahnema Alavi, AhmadCase F-769-EFinanceThis case focuses on the evaluation of Wal-Mart's outstanding growth and financial performance. The case describes the company's recent attempts to diversify into other businesses in order to maintain its remarkable growth and profitability. The case provides an excellent context for applying the Economic Added Value (EVA) model as a basis for measuring corporate financial performance. The case also explores the key benefits of EVA, and reviews t...Starting at €8.20
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Financial Times - USA
Álvarez, Roberto Marcos; Font, VicenteCase M-771MarketingEl Financial Times se edita e imprime en Frankfurt. En 1985 se decide imprimirlo en Estados Unidos para lograr una distribución más rápida y eficaz en todo el país y Canadá, y poder así incrementar la circulación que antes era de 10.500 ejemplares. En ese momento empieza a competir con el Wall Street Journal.Starting at €8.20