IESE (España)
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Sersofsa (C)
Pin Arboledas, José Ramón; Villanueva M.Case FH-486Leadership and People ManagementVéase caso (A).Starting at €5.74
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Gas Natural: Improving the Profitability of Servigas (Portuguese Version, Portugal)
Guitart, Iván; Rocha e Oliveira, PauloCase M-1234-PPMarketing, Service and Operations ManagementMarta Muriel has recently been promoted to director of residential natural gas service with the mandate of boosting profits for the company's home maintenance services, Servigen. She and her team have designed four measures, among others, that involve a trade-off between cost reduction and improvements in service quality. Now she has to decide which ones to actually implement based on their impact on the company's bottom line.Starting at €8.20
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Sersofsa (A)
Pin Arboledas, José Ramón; Villanueva M.Case FH-484Leadership and People ManagementEste caso presenta la situación que se produce en una empresa de software al aumentar el número de empleados en un espacio breve de tiempo, los procesos de formalización necesarios para mantener la «moral» de los directivos intermedios y empleados, y los procedimientos para aplicarlos. Sersofsa se mueve en un mercado competitivo, que experimenta una crisis de crecimiento. Su presidente detecta algunos síntomas en la encuesta de opinión que, desde...Starting at €8.20
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Sersofsa (D)
Pin Arboledas, José Ramón; Villanueva M.Case FH-487Leadership and People ManagementVéase caso (A).Starting at €5.74
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Sersofsa (B)
Pin Arboledas, José Ramón; Villanueva M.Case FH-485Leadership and People ManagementVéase caso (A).Starting at €5.74
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Gas Natural: Improving the Profitability of Servigas (Portuguese Version, Brazil)
Guitart, Iván; Rocha e Oliveira, PauloCase M-1234-PBMarketing, Service and Operations ManagementMarta Muriel has recently been promoted to director of residential natural gas service with the mandate of boosting profits for the company's home maintenance services, Servigen. She and her team have designed four measures, among others, that involve a trade-off between cost reduction and improvements in service quality. Now she has to decide which ones to actually implement based on their impact on the company's bottom line.Starting at €8.20
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Sersofsa (E)
Pin Arboledas, José Ramón; Villanueva M.Case FH-488Leadership and People ManagementVéase caso (A).Starting at €5.74
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Gas Natural: mejorando la rentabilidad de Servigas
Guitart, Iván; Rocha e Oliveira, PauloCase M-1234Marketing, Service and Operations ManagementMarta Muriel ha sido promocionada recientemente a directora de servicios residenciales con la tarea de mejorar la rentabilidad del servicio de mantenimiento domiciliario de la compañía, Servigas. Junto con su equipo evalúa cuatro propuestas que involucran tanto la reducción de costes como modificaciones en la calidad del servicio. Cada una de las acciones a seguir debe mantenerse en línea con los objetivos estratégicos de la compañía.Starting at €8.20
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Gas Natural: Improving the Profitability of Servigas
Guitart, Iván; Rocha e Oliveira, PauloCase M-1234-EMarketing, Service and Operations ManagementMarta Muriel has recently been promoted to director of residential natural gas service with the mandate of boosting profits for the company's home maintenance services, Servigen. She and her team have designed four measures, among others, that involve a trade-off between cost reduction and improvements in service quality. Now she has to decide which ones to actually implement based on their impact on the company's bottom line.Starting at €8.20