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Mazatlán: The Destination That Did Not Like Its Brand
Collection: Ivey Business School (Canada)Ref.: IVEY-W28621-EPublished: Aug 30, 2022Format: pdfLanguage: English - Case
Mazatlán: The Destination That Did Not Like Its Brand (Spanish version)
Collection: Ivey Business School (Canada)Ref.: IVEY-W32003Published: Oct 31, 2022Format: pdfLanguage: - Teaching Note
OXXO's Turf War Against Extra, Teaching Note
Collection: HBSP (USA)Ref.: HBS-119083-EPublished: Feb 2, 2019Format: pdfLanguage: English