Ivey Business School (Canada)
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Karstadt Warenhaus GmbH: Do Department Stores Have a Future
Robin Dresenkamp; Johannes Effenberger; Max Meinhövel; Friedrich Sommer; Carolin Taprogge; Miriam Varón Romero; Arnt WöhrmannCase IVEY-9B15M089-EStrategyAt the end of 2013, Karstadt Warenhaus GmbH, the second-biggest German department store chain and one of the most traditional and well-known companies in Germany, was in a highly challenging strategic position. Following recent mismanagement, it had narrowly escaped insolvency. By the end of 2013, however, Karstadt was still struggling against competition in the retail sector. Could the newly appointed chief executive officer come up with a busin...Starting at €8.20
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Kering: Luxury in the Digital World
Marta Jarosinski; June CotteCase IVEY-9B14A045-EMarketing, StrategySince 2005, the chief executive officer of Kering, a conglomerate headquartered in Paris, has successfully streamlined the company’s business strategy to concentrate on luxury goods and sporting and lifestyle brands —including Gucci, Yves St-Laurent, Stella McCartney, Alexander McQueen and Balenciaga, among others — through selling off non-related businesses. By 2012, the company was more focused than ever before but was sluggish in one key aspec...Starting at €8.20